7 Mistakes to Avoid When Hiring an e-Commerce Director

Every retailer is looking to increase their e-commerce business and drive better results with their digital marketing. Since e-Commerce is expected to grow by 8-12%+ over the next few years, it’s no surprise that companies will be hiring more marketing professionals with e-commerce and digital marketing experience. When looking for your next e-Commerce Director, how do you […]

The only advice you need when you are interviewing

In today’s blogosphere littered with self-help articles and how-to guides, finding the right piece of interviewing advice can be both exhausting and elusive. So what’s the single most important piece of interview advice that I can give? MAKE SURE YOU UNDERSTAND THE QUESTIONS Sound simple, right? Not so much. Even the most dedicated planner may […]

Strategic Offsites: 5 Steps to Success

According to Sun Tsu, the ancient Chinese military strategist, “Strategy without tactics is the slowest route to victory. Tactics without strategy is the noise before defeat.”  These words were just as relevant then as they are now for today’s business leaders. If you’re worrying that your strategic plan is missing part of the picture, or […]

How to Win Friends and Influence Conversations

Are you always finding it’s about “who you know?” Whether starting a new business or trying to commercialize an existing product, it’s true that few things are as important as making and keeping the right contacts. Those right contacts (also known as your professional network) ideally help you get in the door faster, act as […]