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Personalized Medicine: Everything The Digital Economy Has To Offer

Medical Technology & The Digital Economy This article originally appeared in Forbes. When thought leaders lay out a vision of revolutionizing healthcare in the coming years, it’s usually a fusion of medicine and ground-breaking technology. This calls to mind sophisticated AI robots performing noninvasive surgery with lasers to cure cancer in a matter of minutes. Chances […]

Three Survival Strategies For Legacy CPG’s

Far and wide across the consumer packaged goods (CPG) and retail economy, digital disruption is forcing legacy brands to radically reevaluate how they view production, distribution, and consumption in the digital age. Distribution and sales models date back 100 years and incumbents are slowly adapting to the rise of “digital native” consumers. This consumer is […]

Google+ US-geek-male skewed Infographic

Google+ now finally open to the public “might” make me change my perception. Google+ (plus) launched early July on an invite only basis, which seems to have heavily skewed towards a geeky male US-based audience. At the moment, Google+ really has nothing to offer in the social end … yes, the way you organize friends […]

The Future of Mobile Payments [Infographic]

As smartphone vendors and mobile operators shift their strategies to incorporate wireless payment technologies into mobile phones, consumers will soon be able to drop their wallet and carry every piece of important payment information on their handset. NFC is already starting to be built into a range of Android smartphones, RIM and Nokia have committed […]

Cannes Review > AOL Seminar

Monday, 20 June. Review for The Re-Calibration of Form and Function Online by AOL, presented by Tim Armstrong, CEO – AOL, and Arianna Huffington – Co-founder, Editor-in-Chief – The Huffington Post. Huffington Post: Adrianna opened up, she’s extremely charismatic, funny, and overall a great entertainer. Overall she provided a lot more entertainment than good content, but […]

Cannes Review > Beyond the Horizon

Monday, 20 June. Review for Beyond the Horizon by PHD, presented by Mark Holden , Global Strategy and Planning Director. Intro: The session was consistent with the overall 2011 theme of marketing technology – the role of technology impact in advertising, marketing, and customer experience. Mark did a great job describing a bunch of new […]

Google to Unveil Cloud Music Service

Google Inc. is preparing to unveil today a new online music service similar to a service recently launched by Amazon.com Inc., according to people familiar with the matter, a move that escalates the battle to create the next generation of Internet businesses for storing and listening to music. Google, like Amazon, hasn’t secured licenses from […]

Unreal Time-lapse of the Aurora Borealis

Landscape photographer Terje Sorgjerd spent four years looking to create a timelapse of the aurora borealis — also known as the northern lights –, then finally flew to north Norway and spent a week capturing one of the biggest displays in recent years. The final result is absolutely amazing! The stills were shot with a […]

Value of marketing bookmarklet?

The Digital Buzz blog posted today a new campaign by M&M called M&M’s Internet Invasion Game. The game was “developed” by BBDO Denmark, and there are tons of learnings we could get out of this. 1. The M&M’s Space Heroes is actually a straight up copy of the Kick Ass bookmarklet by Erik Andersson, also covered by Wired […]

The World After Advertising

I was asked to give the opening keynote at The World After Advertising conference in Düsseldorf, Germany, back in November 2010; where I presented a PoV on the future of advertising and the digital landscape – focusing heavily on user experience driven by data & technology. The keynote covers relations between people and brands, the evolution […]