With more than twenty years experience in marketing, technology and business strategy, Paul Lewis has gained recognition as a leading business visionary and author. Through his expertise, Paul has served on the Advisory Board for the Direct Marketing Association and Society of Digital Agencies as well as spoken at numerous marketing and business conferences worldwide. Paul co-authored the book Understanding Y: Inside the Minds of the Millennials, and is in frequent demand to present on related topics such as: Generation Y and the digital generation, relationship marketing and modern business strategies.
Paul’s background as an agency CEO and independent consultant has allowed him to work with leading organizations, including AT&T, ADT, APM, AOL, Burger King, Coors, Darden Restaurants, Electronic Arts, EarthLink, General Motors, Sprint/Nextel, Sony, Tupperware, Tyco, Time Warner, Turner and the Walt Disney Company. In addition Paul’s writing, speaking engagements and podcasts have given him the opportunity to interview and converse with top business leaders, innovative thinkers, and visionary entrepreneurs from all over the world.
Specialties: marketing strategy, brand positioning, interactive marketing, business redesign