Corporate Communications/PR

Erika is a B2B SaaS marketing and communications executive with 20 years of experience. Integrating PR, content, and demand generation tells a story that drives revenue.

Erika

Additional Details

Erika helps B2B and B2C SaaS organizations create and build communications strategies that combine traditional public relations tactics with a modern twist. Press coverage is hard-won today. If you want guaranteed coverage, buy an ad. If you want to elevate your brand and become known in the industry as a thought leader, build a story that showcases the value you deliver and the opportunities are endless.

Through integrating content, demand generation, social media, and PR, Erika helps teams establish an organization as a leader in their chosen industry and build programs that deliver value.

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Studies

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