CREATIVE DIRECTOR – SPIRITS

Expert in copywriting, brand tone development, messaging, storytelling, and content ideation/creation with a decade of agency experience.

Ivonne

Additional Details

Ivonne has a way with words and a passion for storytelling. Her specialty is taking complex ideas and breaking them down into easily digestible and actionable copy that anyone can relate to. During her career, Ivonne has written copy for several global and local brands such as Remy Cointreau, Blink Fitness, Atlantis Resort, Coca-Cola, Virgin Voyages, and Bugaboo, to name a few, and served as Creative Director for brands and agencies alike.

As a Creative Director with an acting and playwriting background, she finds that drilling down into the human condition to find the words, stories, and emotional hooks that resonate with people is the best way to communicate with prospective “buyers.” Her fandom of pop culture, psychology, and strategy helps her bring a new and exciting perspective to her work and allows her to create nuanced connections with consumers.

Prior to embarking on the world of Marketing and Advertising, Ivonne was co-founder of a Theater Company in Miami. She was also an acting member and resident playwright, penning and producing 9 plays, two of which won her awards for Best New Play. When she’s not delivering best-in-class marketing materials and campaigns you can find her telling jokes and stories on various stages in NYC.

Related Industries

Case
Studies

Connecting on a deeper level with your audience.

Related Companies to This Chameleon

You're gaining a partner invested in your success, transforming not just your customer experiences, but your entire business.

Other Chameleons That Might Interest You

Adam Rich

Adam Rich

AI Content Solutions

Alex Hultgren

Alex Hultgren

Fractional CMO/Interim Leader

Angicel Morales

Angicel Morales

Digital Products PM

Austin Dillman

Austin Dillman

Mobile App Marketing

Ben Barlow

Ben Barlow

Senior Growth Marketing

Bill Mirabito

Bill Mirabito

Interim VP eCommerce

Brian Beise

Brian Beise

Brand Voice & Tone Specialist

Brian Finegan

Brian Finegan

Interim CRO

Caleb Ludwick

Caleb Ludwick

Brand & Messaging Director

Carla Funari

Carla Funari

Interim Marketing Leader

Carolina Usbeck

Carolina Usbeck

SEO Friendly Web Developer

Casey Knox

Casey Knox

Partner | Digital Marketing

Cesar Santos

Cesar Santos

Interim Creative Director

Christa Patrylak

Christa Patrylak

Leader, Consumer Marketing

Insights From Our Collective Lens

Explore our blog for unique perspectives, insights, and thought leadership from our team of industry experts.

Our Approach

Our Practices