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Marketing & Advertising

Our approach to Marketing & Advertising

WE HELP BRANDS MAKE LASTING CONNECTIONS

Our team has worked with the world’s most iconic brands—guiding them through every cultural and technological change. Whether defining brand strategy, shaping a customer experience or creating the a Super Bowl spot, we know that every touchpoint is an opportunity to tell a brand story.

We’ve found that great things happen when you approach a client’s business like it’s your own. Which is why we don’t just blur the lines between agency and client, we erase them entirely. In today’s digital age, a brand is more important than ever. At Chameleon, we curated a diverse team to marry brand strategy and design with customer experience. Allowing brands to take full advantage of every touchpoint of a customer’s journey as a potential opportunity to tell their story and differentiate from competitors.

Marketing & Advertising
Our skills and services

OUR CORE AREAS OF FOCUS

Our diverse set of experts work across the full spectrum of marketing & advertising skills.

Strategy

We provide the plan to reach your desired goals.

  • G2M Strategy
  • Channel Approach
  • Media Strategy
  • Sizing and Segmentation
  • Customer Journey Development
  • Brand Positioning Strategy
  • Content Strategy
  • Sales Readiness Assessments

Creative & Content

We create communications that drive engagement.

  • Ideation
  • Art Direction
  • Design
  • Copywriting
  • Campaign Development
  • Creative Production
  • Social Media Management
  • Lead Nurturing

Execute & Optimize

We execute across a broad range of channels, continually optimizing.

  • Advocacy Marketing
  • Event Marketing
  • Digital Experiences
  • Performance Marketing
  • Growth Marketing
  • Sales Enablement Tools
  • Lead Scoring

Analysis & Insights

We analyze consumer behaviors and derive insights that drive success.

  • Consumer Insights
  • Buyer Personas and Insights
  • KPIs and effectiveness
  • Marketing Analytics
  • Attribution Modeling

Recent Marketing & Advertising clients

OUR CLIENTS

Meet the team

FEATURED CHAMELEONS

Ari Merkin
Ari Merkin
Executive Creative Director
A believer that every brand has a voice. From strategy through execution, this highly recognized American Advertising Federation Hall of Achievement inductee helps brands large and small find theirs.
Julie Mantis
Julie Mantis
Partner, Brand Strategy and Digital Marketing
Veteran Brand Strategist with deep proficiency in brand architecture articulation and providing teams with briefings and brand development oversight. Recent brand work: Jungle Island, World Airways, Bugaboo.
Juan Morales
Juan Morales
Executive Creative Director
A veteran Creative Leader with a proven track record of building award-winning creative teams at scale. He's built teams for global organizations such as Publicis, Sapient, and Bugaboo International.
Nathaniel Perez
Nathaniel Perez
Fractional CMO/CXO
Technology, creative and strategy leader helping Fortune and startup companies grow, transforming all aspects of how they engage with consumers, from story and experience, to advertising and data intelligence.
Dorree Gurdak
Dorree Gurdak
Marketing Communications Strategist
With over 20 years of marketing communications experience for B2C brands, Dorree has launched numerous products to consumers and media with high profile activations.
Cesar Santos
Cesar Santos
Creative Director
Passionate about both interactive and traditional design and have worked on countless projects spanning from web, mobile, apps, interactive kiosks, brand development, logo design, and other 360 experiences.
Case Studies

Relevant Experience

The following work represents a cross-section of our relevant experience:
Voyager

Voyager

Open Project
Bugaboo

Bugaboo

Open Project
Armco

ARMCO

Open Project
Backyard Discovery

Backyard Discovery

Open Project
Bugaboo

Bugaboo

Open Project
Recovery Unplugged

Recovery Unplugged

Open Project
Our Story

We adapt. We scale. We help grow successful businesses.

Find out if Chameleon Collective is the right partner for you.