Naturopathica came to us after a quarter century of successfully growing their company from a 21st-century wellness apothecary into a major player in the beauty industry. As the market has grown more crowded, they wanted to reshape their brand to show, and tell, credibility and differentiation from competitors
We led them through a rethink of who they are, what they offer, how they offer it, and — perhaps most importantly — how they connect with customers. From brand strategy to voice, copywriting to identity development, we gave them a full suite of tools to help them grow strong.
