Challenger in robotic process automation (RPA) establishes a reputation as an innovator, gets acquired by Nintex
In 2020, Kryon Systems, an Israeli startup that created the industry’s first full-cycle RPA platform, got rid of its high-profile Madison Ave. PR agency and hired Chameleon to lead its U.S. PR efforts. Chameleon created a multi-faceted PR campaign with a focus on the company’s innovation, commitment to customers, and unique corporate culture.
Results of the two-year engagement include:
The media coverage and awards caught the attention of larger automation firm Nintex, who acquired Kryon in February 2022 for $100 Million.