OVERVIEW
The Collective team was tasked to create branding and communication for existing digital products across sectors within the firm in order to meet a considerable financial goal.
The first order of business was to immerse ourselves by interviewing the stakeholders, partners, and engineers of these products to better understand them as a whole.
We were able to distill complicated consultancy-speak into a series of easily digestible and visually impactful marketing materials to be used throughout the firm to re-energize these initiatives as well as execute individual brand websites for each of the products.