Chris has ran several campaigns to drive lead generation and sales for B2B clients. He has worked closely with sponsorship and leasing teams to market services and discover new relationships to increase revenue goals.
His work in the retail and commercial real estate industry for two major shopping center organizations – Unibail-Rodamco-Westfield and Caruso – included delivering campaigns using business trade publications, industry websites, social advertising (LinkedIn, Paid Search, & Twitter), and event sponsorships at trade show marketing. Chris has ran over 20 campaigns in LinkedIn and is an expert at cost of acquisition optimization.
Campaigns included marketing strategy, media plan, landing page website optimization, and event goal tracking.