Brand Strategist & Interim B2B CMO
Claudia has 20 years of experience in high growth organizations in the technology sector in both the US and Europe. She managed annual marketing budgets of up to $26+ million and led teams of up to 80+ staff through major business transformation and acquisitions.
Claudia has been driving holistic brand definition, management, and evolution for companies ranging from startups over NYSE-traded firms to Fortune 500. She has built integrated demand generation and marketing communications programs spanning the sales cycle and supporting up to 60% revenue growth, supporting different B2B and SaaS GTM and sales models – including high velocity/inside sales, channel and account-based.
Claudia believes, business transformation, change management and cultural transformation require leadership, finesse and respect to be effective.