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Dan Clifford

Dan Clifford

 

Dan has 20+ years of successfully creating and driving iconic brands through profitable customer growth and innovation. He has experience across B2C and B2B in omni-channel businesses focused on understanding the customer, strategically differentiating brands and forging lasting customer relationships.

Currently he is CMO of EvaClean a B2B healthcare start-up. EvaClean is the premier infection prevention system targeting hospitals, universities, and facilities that have high health safety needs and standards.

Prior Dan served at CMO for Mansur Gavriel, a luxury handbag and shoe DTC where he relaunched both their ecommerce site and brand. Prior to that he was SVP, Marketing and Customer at J.Jill where he led an organizational rebranding initiative, oversaw all marketing activity and was a member of the leadership team for the company’s IPO. His leadership helped the company realize an increase of double digit customer growth and positive online and same-store traffic in a changing retail environment.

Additional experience:
– SVP, Marketing for EXPRESS where he was responsible for all aspects of marketing.
– VP, Marketing at Victoria’s Secret overseeing social, mobile and the annual go to market straetgy across multiple business units.

His career started in advertising at Havas Communications and Resource Ammirati / IBMiX on various clients including Apple and P&G.