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Joe Salerno

Joe Salerno

 

Joe brings more than 20 years of driving acquisition, growth and retention through leadership in strategic insights and CX management. He is passionate about enabling organizations to design and deliver superior offerings by uncovering their target customer’s ideal experience and developing practical, cross-functional guidance to move the needle.

A 11-year veteran of Visa, Joe partnered with diverse constituents to identify opportunities, solve problems and bring solutions to the marketplace. Most recently, he led insights and CX efforts at Cybersource and Authorize.Net, dramatically increasing understanding of customer needs, pain points and product performance, guiding comprehensive action. Joe has also participated in multiple eCommerce-related speaking engagements, webinars, and panels, including collaboration with Microsoft, Netflix, Comcast, Groupon, Sony PlayStation and TicketMaster.

At Protiviti, Joe formalized and headed the insights function and played a key role in a series of thought leadership initiatives in the company’s efforts to “own” the risk management space.

At Tragon, Joe provided guidance for value prop and product development for such top brands as Nike, Diageo, Nestlé, Colgate-Palmolive, Novartis, TetraPak, Abbott Labs and Chiquita.

Joe holds an MBA in Marketing from the Santa Clara University Leavey School of Business.