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Juan Francisco Martinez Valera

juan francisco martinez valera

Juan Francisco Martinez Valera

Digital Media Jockey

Juan Francisco is an all out digital enthusiast. An idealist when it comes to the power of technology and the internet, Juan has helped startups and large companies alike to use paid digital media to amplify and maximize their goals.

Juan Francisco has over eight years experience in the digital landscape, helping jumpstart startups with growth hacking strategies, designing customer journeys and defining micro-moments to plan their digital footprints. Before he became a Chameleon, he started his career in digital marketing back in Venezuela, creating social media strategies for political campaigns.

For the past five years, he has managed and supervised large retail clients with over $3MM monthly budgets with a focus on US general market as well as US Hispanic and LatAm. With a strong background in performance marketing, Juan uses data and both qualitative and quantitative research to execute campaigns on Facebook, Digital Display, Search, YouTube and anything in between.

In his spare time, he’s the father to identical twins and teaches Digital Media to young strategists in Miami Ad School and the Florida International University, and is Dean for a joint venture between Google and Miami Ad School on creative storytelling and programmatic media professional program for Latin America.

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