Zaryn is a business-outcome-driven digital marketer with +10 years of experience leading paid media strategy. His area of focus is driving growth marketing teams to unlock cross-channel synergies that improve ROAS and help organizations increase paid media program maturity.
Prior to joining Chameleon Collective, Zaryn was the Head of Paid Social for Brainlabs (North America), where he helped the business growth their social product revenue by 138% in the first year. Overseeing, a team of 15 paid social SMEs to create knowledge-sharing opportunities, while leveling-up the delivery of social through continuing education programs and establishing close platform partnerships.
As an avid speaker, his thoughts on paid media have been shared on platforms such as LinkedIn, SEMRush, Social Media Examiner, and industry conferences such as HeroConf and Search Love. In addition his growing YouTube channel, with over 180 videos on digital marketing, has now reached over 1.2 million viewers since inception (Youtube.com/markethustle).