About
Rachael Henriques is a seasoned Digital Project and Operations Manager with nearly 30 years of experience guiding cross-functional teams through complex website builds, digital transformations, and marketing initiatives. Experienced in WordPress and other CMS and eCommerce platforms, she leads end-to-end project execution—from discovery through deployment—while aligning creative, development, and strategic stakeholders. With a career foundation in hotel operations and marketing for leading hospitality brands like Sandals Resorts International and Air Jamaica Vacations, Rachael transitioned into digital project management and marketing operations, supporting startups, scaling businesses, and enterprise clients. Rachael excels at bridging technical and creative teams. She facilitates stakeholder discovery sessions, defines scopes and timelines, and produces functional and technical documentation that keeps development teams moving and clients informed. A collaborative leader, she guides UX/UI efforts, manages internal and external contributors across disciplines, and ensures that digital experiences are user-centered and strategically sound. Her client work spans industries—from fintech and D2C wellness to real estate and travel—and includes brands like Kallista (Kohler), Love Wellness, Suave Brands, Breeze Airways, PGA of America, Sandals Resorts International, and Super Home Warranty. With over 14 years of digital project management experience and 15+ years in marketing operations, Rachael is a reliable client lead, technical liaison, and trusted partner for teams navigating the intersection of design, technology, and business strategy.
How Rachael helps
The roles Rachael steps into. Select one to see how they work in it.
Digital Project Manager
Rachael Henriques is a Digital Project and Operations Manager with nearly 30 years of experience guiding cross-functional teams through complex website builds, digital transformations, and marketing initiatives. Experienced in WordPress and other CMS and eCommerce platforms, she leads end-to-end execution from discovery through deployment while aligning creative, development, and strategic stakeholders. Rachael excels at bridging technical and creative teams. She facilitates stakeholder discovery sessions, defines scopes and timelines, and produces functional and technical documentation that keeps development teams moving and clients informed. She also guides UX/UI efforts and manages internal and external contributors across disciplines so digital experiences stay user-centered and strategically sound. Her client work spans fintech, D2C wellness, real estate, and travel, including Kallista (Kohler), Love Wellness, Suave Brands, Breeze Airways, PGA of America, Sandals Resorts International, and Super Home Warranty. With over 14 years in digital project management and 15+ years in marketing operations, she is a reliable client lead and technical liaison.
Selected work in this role
Digital Project Manager at Live Events
Bridged creative team and client to design and deliver a fully customized WordPress site meeting content management needs and built for growth.
Creative Operations Support at Suave
Supported Suave rebrand, coordinating TV ads, Amazon assets, and marketing collateral to keep delivery on time and brand consistent across teams.
Project & Marketing Operations Manager at Love Wellness
Managed execution of creative projects and built processes across design, production, copywriting and development, plus a rebranded Shopify site.
Focus areas
Selected clients
Experience
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Senior Project Manager at 19th & Co.
Chameleon Collective
- Project & Operations Manager
- Project & Operations Manager at Chameleon Collective
Project Specialist at PGA of America
- W
Online Business Manager at Worthy Solutions, LLC.
Project Manager at Upwork
- A
Expertise
Work With
Rachael
Interested in bringing Rachael onto your transformation? Let’s start the conversation.
