About
I specialize in taking US centric SaaS companies global. I don't just advise on strategy; I build the regional infrastructure. From legal entity setup and hiring local leadership to building the brand and establishing demand generation hubs, I guide organizations through the complexities of international scale. I bridge the gap between HQ expectations and regional realities to deliver predictable revenue outside the home market.
How Robert helps
The roles Robert steps into. Select one to see how they work in it.
International GTM Architect & Expansion Lead
I specialize in taking US centric SaaS companies global. I don't just advise on strategy; I build the regional infrastructure. From legal entity setup and hiring local leadership to building the brand and establishing demand generation hubs, I guide organizations through the complexities of international scale. I bridge the gap between HQ expectations and regional realities to deliver predictable revenue outside the home market.
Selected work in this role
VP International Marketing at Dataminr
Built the international GTM engine from scratch, launching HQs in London, Paris, Munich & Melbourne. Scaled EMEA / APAC revenue from near-zero to $50M.
CMO at XTEL
Unified fragmented regional teams across Europe under a single global brand strategy following the spin-off from Kantar, ensuring localized GTM execution while maintaining brand consistency.
COO at ZenRows
Directed global operations from Madrid, establishing cross-border remote work policies and aligning US/EU commercial strategies to serve a distributed, international client base effectively.
Focus areas
Experience
Chief Operating Officer at ZenRows
Chief Marketing Officer at XTEL
Vice President, Global Growth Marketing at Dataminr
VP Marketing, EMEA & APAC at Dataminr
VP Marketing, EMEA at Dataminr
Senior Director of Marketing , Vertical & International Markets at Dataminr
Expertise
Work With
Robert
Interested in bringing Robert onto your transformation? Let’s start the conversation.
