Scaling eCommerce Brands with Google Ads for Over 15 Years
Kevin Flannery builds effective Paid Search (SEM) strategies for D2C e-commerce brands, focused on acquiring and retaining customers while maximizing ad spend efficiency and driving sustained revenue growth. He has managed more than $25MM in ad spend across a range of verticals, including luxury fashion, fitness and casual apparel, home furnishings, health supplements, and baby and toddler products. Kevin has shaped digital marketing programs for brands such as NEST New York, John Hardy Jewelry, True Religion Denim, Robert Graham, Bugaboo Strollers, and Ticketmaster (Live Nation).
The roles Kevin steps into. Select one to see how they work in it.
Kevin Flannery builds Paid Search (SEM) strategies for D2C e-commerce brands, focused on acquiring and retaining customers while maximizing ad spend efficiency and driving sustained revenue growth. Kevin has managed more than $25MM in ad spend across a range of verticals, including luxury fashion, fitness and casual apparel, home furnishings, health supplements, and baby and toddler products. That breadth spans both high-consideration luxury purchases and fast-moving consumer categories, with an emphasis on making every dollar of media work harder. Over the course of his career, Kevin has shaped digital marketing programs for brands including NEST New York, John Hardy Jewelry, True Religion Denim, Robert Graham, Bugaboo Strollers, and Ticketmaster (Live Nation).
Selected work in this role
Growth Marketing Strategy & Implementation at John Hardy USA Inc.
Developing and managing high return Paid Search & Google Shopping strategies that deliver over $8M in annual revenue, at a blended ROAS of 5x.
Growth Marketing Strategy & Implementation at True Religion
Kevin drove continued growth and efficiency gains across digital marketing tactics, exceeding annual revenue expectations of +40% at True Religion.
Digital Marketing Automation & Strategy at LIVE NATION ENTERTAINMENT
Managed $3M in monthly digital ad spend across NFL, NBA, NHL and NCAA accounts at a blended 9x ROAS, driving $325M in event ticket sales.
Focus areas
Partner | Sr. Growth Marketing Consultant - Paid Search / SEM at Chameleon Collective
Interested in bringing Kevin onto your transformation? Let’s start the conversation.
