Creating a Unified Brand

Our goal was to create a unified brand that embodied LifeStance's mission as the nation's premier provider of services for patients battling serious mental health conditions, from ADHD to Schizophrenia. The project required an amalgamation of various marketing strategies into a holistic, targeted campaign that could speak directly to those in need during a national crisis. Championing agility and innovation, our team crafted a Master Brand for LifeStance within a month. This effort included the development of an engaging brand voice and impactful visuals, creation of targeted collateral, and the design and execution of comprehensive paid search, social, and email campaigns.

The unified brand not only conveyed LifeStance's core mission and values but also demonstrated their unwavering commitment to their patients. Our work helped LifeStance connect with people exactly where they were-mentally and physically-during a tumultuous time, supporting them on their journey towards better mental health.