Personal workBrand Evolution
Fabian as Brand Strategist
Fabian Geyrhalter is an acclaimed Brand Strategist and Creative Executive with an extensive background in finance having worked on brand strategy, creative direction, or naming projects with Co-op Solutions, Agiloft, Aparavi, and Ardentcode. Fabian understands that any venture can turn into an admired brand if developed in an intrinsic, holistic, and methodological manner. He has deep expertise in guiding companies through their brand transformations and has been sought out by companies such as Marriott, Warner Brothers, Match, Honeywell, Kaplan, and Randstad. His thoughts on branding have appeared in publications like Inc., Forbes, Entrepreneur, and The Washington Post, and his creative direction has won over 50 international awards. All four of his books became international Amazon Bestsellers and turned into go-to resources for entrepreneurs and marketers alike. From his Resonaid brand strategy workshops to the Hitting the Mark podcast, where he talks to some of today's most prolific founders about brand strategy, Fabian is in a constant stimulation cycle, which is clearly visible when he advises clients or shares his insights with his followers or mentees. In 2022 he received the inaugural Global Startup Mentor Award for being the highest-rated mentor in the U.S. by Founder Institute, the world's largest pre-seed accelerator.
The roles Fabian steps into. Select one to see how they work in it.
Fabian Geyrhalter is an acclaimed Brand Strategist and Creative Executive with an extensive background in finance and real estate, having led brand strategy, creative direction, and naming projects with Co-op Solutions, Moneycorp, WorldRemit, Coviance, and Zunify. He believes any venture can become an admired brand when developed in an intrinsic, holistic, and methodological manner. His expertise in guiding companies through brand transformations has been sought out by Marriott, Warner Brothers, Match, Honeywell, Kaplan, and Randstad. His thoughts on branding have appeared in Inc., Forbes, Entrepreneur, and The Washington Post, and his creative direction has won over 50 international awards. All four of his books became international Amazon Bestsellers and go-to resources for entrepreneurs and marketers. From his Resonaid brand strategy workshops to the Hitting the Mark podcast, where he interviews prolific founders about brand strategy, Fabian stays in a constant stimulation cycle that is evident when he advises clients or shares insights with mentees. In 2022 he received the inaugural Global Startup Mentor Award as the highest-rated mentor in the U.S. by Founder Institute, the world's largest pre-seed accelerator.
Selected work in this role
Brand Lead / Brand Strategist (Consultant) at Kennedy Wilson
Ongoing brand consultation of 10+ years for this publicly traded global real estate company.
Brand Lead / Brand Strategist (Consultant) at Alpha Residential
Complete re-brand for this PA-based 2x Inc 5000 honoree multi-family real estate investment firm.
Brand Lead / Brand Strategist (Consultant) at Movoto
Led brand strategy workshop pre-acquisition.
Focus areas










Engagements Fabian delivered through Chameleon Collective.

Technology & Software
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Financial Services
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Real Estate & Property
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Technology & Software
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Financial Services
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Personal case studies from Fabian’s career before joining the Collective. These were not delivered through Chameleon Collective.
Personal workFabian as Brand Strategist
Personal workFabian as Brand Strategy Director
Personal workFabian as Brand Strategist
Personal workFabian as Brand Strategy Director
Chameleon Collective
Advisory Board Member at SHO.AI
Advisory Board Member at Cambridge Audio
Founder & CEO at Toneoptic
Advisory Board Member at SYZY
Advisory Board Member at Velocity Growth
Advisory Board Member at Zunify
Executive Creative Strategist (Consultant) at Urban Insight
Principal at FINIEN
Global Mentor at Founder Institute
Adjunct Professor at ArtCenter College of Design
Adjunct Professor at Art Center College of Design
CEO & Creative Director at Geyrhalter & Co
Creative Lead at Genex
Insyght Interactive, Inc.
Files.com Brand Transformation at Files.com
Brand Lead / Brand Strategist (Consultant) at Kennedy Wilson
Brand Lead / Brand Strategist (Consultant) at Alpha Residential
Brand Lead / Brand Strategist (Consultant) at Movoto
Co-Op Solutions
Brand Lead / Brand Strategist (Consultant) at CoverMyMeds
Brand Strategist (Consultant) at Sooper Credit Union
Brand Strategist (Consultant) at WorldRemit
Depsys Brand Transformation at depsys
Reveleer
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