Building a High-Impact Go-To-Market Team for PTC Therapeutics
PTC Therapeutics needed a top-tier commercial marketing team to support its pipeline drugs, many near FDA approval.
PTC Therapeutics
The Challenge
PTC Therapeutics needed a top-tier commercial marketing team to support its pipeline drugs, many near FDA approval. Success required leaders with deep rare disease expertise, regulatory fluency, and the ability to engage niche audiences of 300–400 people worldwide. Finding candidates with the right mix of skills and vision was a challenge.
Our Approach
Chameleon Collective doesn’t just recruit—we place transformational leaders. We identified and hired four global marketing experts who could navigate strict regulations, drive market development, and execute digital-first engagement strategies.
These leaders weren’t just experienced; they were innovators. They understood rare disease commercialization, built sustainable programs, and could scale outreach. We sourced candidates who fit PTC’s mission and could shape the future of rare disease treatment.
The Impact
The results speak for themselves. All four leaders we placed have remained in their roles, spearheading some of the most groundbreaking commercial programs in the industry. Their contributions have been recognized by senior leadership, with each receiving promotions into key executive marketing roles. Their work continues to drive awareness, engagement, and adoption for life-changing treatments, reinforcing PTC Therapeutics' position as an innovator in rare disease therapeutics. More than a recruitment success—this was a transformation, engineered from within.