Developed wholesale outreach and CRM reactivation for MyLorals, with $2,032 in attributable sales recorded in August 2026.
MyLorals needed to develop a more repeatable wholesale and institutional sales channel for its sexual wellness products. The commercial challenge was to turn a mix of existing CRM contacts, warm opportunities and new prospecting into attributable orders, while explaining an unfamiliar product clearly to different buyer groups.
Faz combined CRM reactivation and warm-account follow-up with a segmented outbound programme. He developed messaging for eight buyer categories, including retail, distributors, pharmacies, hospitality and strategic partners, with three emails per category. The work connected account research, product explanation, qualification and follow-up, while progressing live wholesale enquiries and orders. This is Faz’s independent client engagement.
The engagement recorded $2,032 in attributable sales during August 2026. A documented wholesale order and the wider outreach work provided early evidence of commercial traction. The outbound messaging programme comprised 24 drafts across eight buyer categories, establishing a structured basis for continued channel development. The work remains ongoing; prospective opportunities are separate from realised sales.
$2,032
Attributable sales in August 2026
8
Buyer categories with tailored messaging
$280,000
Sales Pipepline create in September 2026
The Chameleon who led this engagement.
Channel Sales Consultant
Faz Zavahir