Matthew is an ecommerce and marketplace leader with 13+ years of experience helping brands accelerate growth across Amazon, Walmart, Shopify and other omni-retail channels. He brings a strong blend of marketplace strategy, digital merchandising and digital shelf optimization, content development and optimization, as well as omni-channel paid media expertise to help brands improve visibility, conversion, and overall online performance. Throughout his career, Matthew has worked with brands ranging from emerging startups to Fortune 500 companies across industries including toys, automotive, apparel, footwear, sporting goods, wellness, housewares, and consumer products. He helps clients translate broader business goals into scalable ecommerce strategies and practical marketplace execution that drives measurable growth. Matthew uses a practical, data-driven approach that focuses balancing the details required to improve day-to-day performance with the larger strategic decisions for growth. He is particularly skilled at translating complex marketplace challenges into clear priorities that teams can execute against across direct-to-consumer brand sites, omni-channel retailers and marketplaces.
The roles Matthew steps into. Select one to see how they work in it.
Matt is an ecommerce and digital marketplace leader with 12+ years of experience helping brands accelerate growth across Amazon, Shopify, Walmart, and other online retail channels. He brings a strong blend of marketplace strategy, digital shelf optimization, content development, omni-channel paid media, and digital expertise to help brands improve visibility, conversion, and overall online performance. Throughout his career, Matt has partnered with brands across the toy, automotive, sporting goods, health and household, and consumer goods industries to build scalable ecommerce strategies that connect business goals with actionable marketplace execution. His work focuses on strengthening product positioning, optimizing search and merchandising, improving the customer shopping experience, and identifying growth opportunities across Amazon, Shopify, and other omni-channel retail environments. Matt’s approach is grounded in data, marketplace best practices, and a clear understanding of how today’s consumers discover, evaluate, and purchase products online.
Selected work in this role
Marketing Manager, Ecommerce at Step2/Backyard Discovery
Owned digital content, imagery, and copywriting for the direct-to-consumer site, and developed Amazon channel content and strategy initiatives.
Ecommerce Manager at Tub O' Towels
Led the ecommerce department and Amazon, Walmart and other marketplaces, driving an online brand redesign and double-digit year-over-year growth.
Amazon Manager at Love Wellness
Drove strategic direction for the Love Wellness Amazon channel to hit forecast goals, owning content, SEO, advertising (PPC and DSP) and reporting.
Focus areas
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Automotive & Mobility
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Manufacturing & Industrial
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Wholesale & Distribution
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Retail & eCommerce
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Chameleon Collective
Ecommerce & Digital Marketing Manager at FedPro
The Step2 Company
Ecommerce Representative at Universal Screen Arts, Inc.
Amazon Manager at Love Wellness
Senior Ecommerce Manager at T-H Marine Supplies
Ecommerce Manager at Bradshaw Home
Ecommerce Manager at Tub O' Towels
Marketing Manager, Ecommerce at Step2/Backyard Discovery
Interested in bringing Matthew onto your transformation? Let’s start the conversation.