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Michelle Barry

PR Strategy: Private Equity

10Case studies
30+Clients served
Michelle Barry

About

Michelle leads strategic PR programs for Private Equity firms and their portfolio companies. Her PE clients have appeared numerous times in The Wall Street Journal, Axios, Forbes, Fortune, Mergers & Acquisitions, PE Hub, Middle Market, The Deal, Financial Times, Waters Technology, Silicon Valley Business Journal, Bloomberg TV, and CNBC. Clients trust Michelle's media relations instincts and strong storytelling experience. PE firm clients of Michelle's, past and present, include the Gores Group, Blackstone, Angeles Equity Partners, Snow Peak Capital, and Glasswing Ventures.

How Michelle helps

The roles Michelle steps into. Select one to see how they work in it.

Role

PR Strategy: Private Equity

Michelle leads strategic PR programs for Private Equity firms and their portfolio companies. Her PE clients have appeared numerous times in The Wall Street Journal, Axios, Forbes, Fortune, Mergers & Acquisitions, PE Hub, Middle Market, The Deal, Financial Times, Waters Technology, Silicon Valley Business Journal, Bloomberg TV, and CNBC. Clients trust Michelle's media relations instincts and strong storytelling experience. PE firm clients of Michelle's, past and present, include the Gores Group, Blackstone, Angeles Equity Partners, Snow Peak Capital, and Glasswing Ventures.

Selected work in this role

  • PR Strategist at Snow Peak Capital

    Launched the Colorado-based private equity firm to national media around its first acquisition, securing 20 media hits and 50 million impressions.

  • PR Strategist at Angeles Equity

    Managed PR and media relations for Angeles Equity, a Los Angeles private equity firm, and its seven portfolio companies spanning B2B sectors.

  • PR Strategist at The Gores Group

    Led PR for Gores Group portfolio companies including Lineage Power (acquired by GE), Elo Touch, and Enterasys (acquired by Extreme Networks).

Focus areas

Public RelationsMedia RelationsStrategic CommunicationStorytelling Tools

Selected clients

CriticalPoint
Lexicon
KINETIC
Novidea Software
Stellar Cyber Inc
MoEngage
Insured.io
Orin Technologies
McMillan-McGee Corp, dba VIYA Environmental Canada
Parloa
Telegeography
Cylogic

Case studies

View all 10 case studies

Writing

Experience

  • Chameleon Collective

    Chameleon Collective

    • Partner, Team Specialist, Business Transformation Consultant
    • PR Consultant
  • C

    Social Media Manager and Content Creator, Media Buyer at Caduceus Cellars Merkin Vineyards

  • Red Lorry Yellow Lorry

    Freelance Consultant at Red Lorry Yellow Lorry

  • M

    Founder at Mesmerize Media Consulting

  • R

    Director, Boston office at Red Lorry Yellow Lorry | B2B Tech PR & Integrated Communications

  • D

    Public Relations Team Lead at Davies Murphy Group, a LEWIS company

  • M

    Account Manager at Metis Communications

  • B

    Director of Public Relations at BVM (BridgeView Marketing Corporation)

  • M

    Managing Editor, Interface Tech News at Millyard Communications

  • T

    Staff Writer at The Manchester Mirror

  • M

    Senior PR Account Executive at Mower Agency

  • N

    Freelance Writer at New Hampshire To Do

  • Bloomreach

    Staff Writer at Bloomreach

  • C

    Marketing writer at Connection

  • C

    Marketing intern at Cabletron Systems

  • Snow Peak Capital

    PR Strategist at Snow Peak Capital

  • The Gores Group

    PR Strategist at The Gores Group

  • Kryon

    Kryon

    • PR Strategist
    • PR and Content Strategist
  • Novidea

    Account Director and Rebranding Lead at Novidea

  • Parloa

    Account Director at Parloa

  • Vistaprint

    PR and Content Strategist at Vistaprint

  • Phylum

    PR Partner at Phylum

  • Sophos

    PR Partner at Sophos

  • A

    PR Strategist at Angeles Equity

  • A

    PR Partner at alluresecurity

  • AppRise Mobile

    PR and Content Strategist at AppRise Mobile

  • Stellar Cyber

    Account Director at Stellar Cyber

Expertise

Press ReleasesExternal Communication StrategyInternal Communication StrategyBrand MessagingPress ConferenceCommunication StrategiesCrisis CommunicationsCommunication PlanningMedia RelationsAd TrackingPublic RelationsProfessional Speaking+37 more

Work With
Michelle

Interested in bringing Michelle onto your transformation? Let’s start the conversation.