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Michelle Barry

Transforming and Elevating Corporate Communications

9Case studies
30+Clients served
Michelle Barry

About

Michelle develops and executes enterprise-wide communications strategies for businesses in transition. With more than 20 years of experience, both in agency and in-house settings, she has the insight to align messaging and PR campaigns with the enterprise's mission, strategic priorities, and brand reputation. Her programs deliver clear outcomes using data analytics to evaluate progress, including the impacts of AI on brand identity and positioning. As a fractional Chief Communications Officer, Michelle advises the CMO and executive leadership on brand reputation, issues management, stakeholder engagement, and corporate positioning. She has the ability to translate long-term vision into actionable communication strategies that advance leadership, build credibility, and raise awareness across internal and external audiences. Michelle's skills drive integrated storytelling across programs and directorates, reinforcing a unified, consistent corporate identity.

How Michelle helps

The roles Michelle steps into. Select one to see how they work in it.

Role

Fractional Chief Communications Officer

Michelle develops and executes enterprise-wide communications strategies for businesses in transition. With more than 20 years of experience, both in agency and in-house settings, she has the insight to align messaging and PR campaigns with the enterprise's mission, strategic priorities, and brand reputation. Her programs deliver clear outcomes using data analytics to evaluate progress, including the impacts of AI on brand identity and positioning. As a fractional Chief Communications Officer, Michelle advises the CMO and executive leadership on brand reputation, issues management, stakeholder engagement, and corporate positioning. She has the ability to translate long-term vision into actionable communication strategies that advance leadership, build credibility, and raise awareness across internal and external audiences. Michelle's skills drive integrated storytelling across programs and directorates, reinforcing a unified, consistent corporate identity.

Focus areas

Fractional Director of Public RelationsPR & CommunicationsCrisis CommunicationFractional CCO

Selected clients

Lexicon
KINETIC
Novidea Software
Stellar Cyber Inc
MoEngage
CriticalPoint
Insured.io
Orin Technologies
McMillan-McGee Corp, dba VIYA Environmental Canada
Parloa
Telegeography
Cylogic

Case studies

View all 9 case studies

Writing

Experience

  • CriticalPoint

    Interim Chief Communications Officer at CriticalPoint

  • Chameleon Collective

    Chameleon Collective

    • Partner, Team Specialist, Business Transformation Consultant
    • PR Consultant
  • C

    Social Media Manager and Content Creator, Media Buyer at Caduceus Cellars Merkin Vineyards

  • Red Lorry Yellow Lorry

    Freelance Consultant at Red Lorry Yellow Lorry

  • M

    Founder at Mesmerize Media Consulting

  • R

    Director, Boston office at Red Lorry Yellow Lorry | B2B Tech PR & Integrated Communications

  • D

    Public Relations Team Lead at Davies Murphy Group, a LEWIS company

  • M

    Account Manager at Metis Communications

  • B

    Director of Public Relations at BVM (BridgeView Marketing Corporation)

  • M

    Managing Editor, Interface Tech News at Millyard Communications

  • T

    Staff Writer at The Manchester Mirror

  • M

    Senior PR Account Executive at Mower Agency

  • N

    Freelance Writer at New Hampshire To Do

  • Bloomreach

    Staff Writer at Bloomreach

  • C

    Marketing writer at Connection

  • C

    Marketing intern at Cabletron Systems

  • Snow Peak Capital

    PR Strategist at Snow Peak Capital

  • The Gores Group

    PR Strategist at The Gores Group

  • Kryon

    Kryon

    • PR Strategist
    • PR and Content Strategist
  • Novidea

    Account Director and Rebranding Lead at Novidea

  • Parloa

    Account Director at Parloa

  • Vistaprint

    PR and Content Strategist at Vistaprint

  • Phylum

    PR Partner at Phylum

  • Sophos

    PR Partner at Sophos

  • Angeles Equity

    PR Strategist at Angeles Equity

  • alluresecurity

    PR Partner at alluresecurity

  • AppRise Mobile

    PR and Content Strategist at AppRise Mobile

  • Stellar Cyber

    Account Director at Stellar Cyber

Expertise

Financial ServicesPE & VC AdvisorySaaSInsurTechE-CommerceAI & Machine LearningMarTechIT Services and IT ConsultingManufacturing & IndustrialHealthcareEnergy & UtilitiesFinTech

Work With
Michelle

Interested in bringing Michelle onto your transformation? Let’s start the conversation.