Leadership To Execution

The Client

Company: SNAP Finance, LLC
Website: snapfinance.com
Headquarters: US
Employees: 501-1000

About SNAP Finance

Snap Finance (SNAP Finance, LLC) is a fintech lender offering alternative credit solutions including lease-to-own financing, installment loans, and retail installment contracts for consumers with imperfect credit. They serve over 5 million customers through a network of 100,000+ retail partners across categories like furniture, tires, electronics, and…

The Challenge

Snap Finance, which provides tailored financing to American families, faced an evolving digital landscape. As consumers adopted new habits and preferences, Snap saw an urgent need to revolutionize its digital footprint across channels. It also needed to rejuvenate its marketing processes for sharper tracking, stronger compliance, and more impactful creativity.

Our Approach

Chameleon Collective deployed strategies across creative workflow, digital personalisation, and marketing automation. We built a set of tools: personalised emails, focused SEM, precise display ad retargeting, and finely tuned landing pages. We didn't just upgrade Snap's marketing ecosystem; we automated it for peak efficiency. The effort showed during Black Friday week, when Snap's website applications jumped 200% from their previous all-time high, setting a new standard.

The Impact

The record-breaking quarter sparked an ongoing partnership. Building on that success, Snap engaged us for B2B marketing initiatives, a renewed PR approach, and comprehensive creative work. The relationship also extended to strengthening Snap's internal teams, helping them identify and secure top industry talent. Together, Chameleon Collective and Snap Finance built a track record anchored by innovative technology and strategic execution.

A 200% Black Friday Spike From Automation

The Challenge

Our Approach

The Impact

The Work

The Team

Practice Areas