Recruiting for Various Roles

Chameleon Collective initiated its partnership with Polaroid by placing an interim CMO with a stellar background in consumer retail. Her first task was to stabilize the team and design a new organisational structure to meet future needs. The interim period proved so successful that she was offered and accepted a permanent role in the leadership team. The crux of our approach was a focus on recruitment. Working directly with the newly minted CMO, we endeavored to scale Polaroid's EU team. Within the span of three months, we filled three vital roles - the Head of Operations, VP of Integrated Marketing & Communications, and a Senior Brand Strategist.

Our targeted recruitment strategy has effectively set the stage for a robust digital transformation within Polaroid. By prioritising talent acquisition and team building, we've positioned the company for digital success. Our efforts have not only invigorated the existing team but have also facilitated the development of a dynamic, future-proof organisational structure. This reinvigorated team now stands at the forefront of Polaroid's digital revolution, ready to bring the brand into its exciting next phase.