Search Engine Optimization Consulting That Drives Pipeline, Not Just Traffic

Most Chameleon SEO engagements land between $8K and $30K per month, scoped to outcome rather than hours. A focused technical audit and 90-day roadmap starts around $15K total. Full programs combining technical, content, and analytics typically run as a 3-6 month engagement.

Cost depends on site complexity, market competitiveness, and how much of the work your team will run versus how much we'll execute end-to-end. We scope after a 30-minute discovery call.

Yes, eCommerce is one of our deepest verticals. We've delivered for Backyard Discovery (D2C outdoor), led category-architecture redesigns, and built programmatic SEO for catalog-scale sites. Coverage includes Shopify, BigCommerce, headless, Magento, and custom stacks.

Typical eCommerce engagements address category page structure, faceted navigation crawlability, product schema, internal linking velocity, and the long-tail content layer that converts research-intent traffic.

Yes. Local SEO engagements cover Google Business Profile optimization, citation cleanup, location page architecture, review velocity strategy, and multi-location reporting frameworks. We've shipped local SEO programs for multi-state legal practices (Matern Law Group) and consumer service brands.

The local stack we build covers GBP, schema, NAP consistency, location-specific landing pages, and competitive analysis against the local map pack.

Three structural differences. First, every engagement is led directly by the senior strategist, no pitch-and-handoff to a junior team. Second, we don't sell retainers for retainers' sake; engagements have clear outcomes and exits. Third, we pull other Chameleon disciplines (content, paid, brand, analytics) into the work as needed without re-procurement.

The end result: faster impact, deeper expertise per dollar, and the ability to expand scope without onboarding a new vendor.

Yes, generative engine optimization (GEO) and answer engine optimization (AEO) are built into 2025+ engagements. We tune content for answer-first structure, build out E-E-A-T signals AI surfaces weight heavily, address entity coverage across knowledge graphs, and monitor brand citation rates inside ChatGPT, Claude, Perplexity, and Google AI Overviews.

For most clients, AI search is now 5-15% of brand mentions and growing. We report on it alongside traditional organic.

The honest answer: it depends on the starting state. Technical fixes (crawl, schema, Core Web Vitals, internal linking) typically show ranking and traffic motion within 30-45 days. Content-driven gains compound over 3-6 months. Net-new topical authority on competitive terms is a 6-12 month investment.

The audit week one identifies which of your wins are technical (fast) versus content (slow). You'll know what to expect when before you commit.

Yes. Our SEO consultants cover the technical stack directly (crawl, render, schema, performance, JavaScript SEO, migrations). For content execution, we either work with your internal team or pull in a Chameleon content consultant inside the engagement, both options run on the same brief and review cycle.

Directly with the consultant. Chameleon Collective is structured as a senior-only collective, there is no account-management layer between you and the strategist. Your weekly cadence, working sessions, and Slack/email is with the person doing the work.