Hiring for eCommerce Growth

The Client

Company: Biocodex USA
Website: biocodex.us
Headquarters: FR

About Biocodex USA

Biocodex USA is the American subsidiary of a family-owned French pharmaceutical company founded over 60 years ago, specializing in gut microbiota and probiotic solutions. With €567M in global revenue (2023) and 1,650+ employees worldwide across 16 subsidiaries and 100+ distribution partners, Biocodex is positioned as an international player in the…

The Challenge

Biocodex, a global probiotics pioneer, was expanding its eCommerce operations during a major transition, moving its team from the West Coast to the East Coast. It needed an experienced eCommerce Director in New Jersey to lead a platform revamp: someone with deep eCommerce knowledge plus the agility to handle rapid change and a highly regulated product.

Our Approach

Chameleon Collective searched for a candidate who matched Biocodex's blend of established French heritage and startup-like agility in the US, a leader ready to absorb the product's online distribution challenges quickly. Our recruitment strategy, built on eCommerce sector expertise, ran an efficient search tailored to Biocodex's needs.

The Impact

In under six weeks, Chameleon placed an eCommerce Senior Manager who went on to become Head of DTC and Amazon channels. The candidate brought operational excellence, adaptability, and a can-do approach suited to Biocodex's highly regulated probiotic space. In the three years since, Biocodex has accelerated its eCommerce growth and navigated its industry more effectively.

An eCommerce Leader Hired in Under Six Weeks

The Challenge

Our Approach

The Impact

The Work

Featured Expert

Practice Areas