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Jonathan Stephen

Ecomm/Mobile Strategy: Travel

3Case studies
25+Clients served
Jonathan Stephen

About

With over 20 years of experience heading up mobile and web initiatives, Jonathan has helped several medium to fortune 500 companies deliver a best-in-class experience to their customers. Jonathan is quickly able to come into an organization, assess immediate needs, leverage strengths of internal teams, and provide visibility into opportunities for change and growth. He has spent several years leading large-scale digital transformations, product improvements, and organizational optimizations for companies like JetBlue Airways, and Norwegian Cruise Line.

Works acrossUS · DO · CASpeaksEnglish

How Jonathan helps

The roles Jonathan steps into. Select one to see how they work in it.

Role

Fractional Chief Product Officer

Transformational product leader with 25+ years of experience driving product development, digital innovation, and revenue expansion across travel, aviation, cruise, and hospitality sectors. Other industries have included SaaS, retail, legal, education, and consumer apps. Proven enterprise executive with deep expertise in digital product development, mobile/web innovation, customer experience transformation, brand strategy, performance marketing, and loyalty ecosystems. Known for scaling international brands, leading digital modernization initiatives, and aligning product, marketing, commerce, and experience strategy to deliver measurable business impact. Experienced in public company environments, high-growth challengers, and private equity advisory. In recent years, led large-scale digital transformations, marketing transformations, and organizational optimizations for companies like JetBlue Airways, Norwegian Cruise Line, as well as provided thought leadership for Private Equity firms during strategic acquisitions. Oversaw the launch of JetBlue's first mobile application, earning several consecutive JD Power & Associates Awards. Recently led the digital transformation of Arajet's reservation system overhaul and new website launch.

Selected work in this role

  • Head of Mobile & Emerging Technologies at JetBlue Airways

    Led mobile strategy at JetBlue, launching the airline's first mobile and tablet app and mobile website, plus airport and onboard initiatives.

  • Interim Head of E-Commerce & SEO at Dashlane

    As Interim Head of E-Commerce at Dashlane, Jonathan defined the company's digital strategy and led recruiting for the permanent Director hire.

  • Head of Mobile & Digital Engagement at Norwegian Cruise Line

    Jonathan led the vision and execution of NCL's mobile and digital products, creating a seamless experience across touchpoints throughout the cruise.

Focus areas

digital transformationproduct improvementorganizational optimization

Selected clients

Ned Stevens Gutter Cleaning
EduMind, LLC
50 50 HOLDINGS, INC.
Arajet
SFG Productions
Promotora Cancun Share
JustGoNow, LLC
Elixr Social, Inc.
Dion Training Solutions
Output Services Group, Inc
Luxury Life Company
Axcel Learning

Case studies

Experience

  • Arajet

    Arajet

    • Chief Marketing Officer
    • Chief Marketing Officer
  • Chameleon Collective

    Partner | Fractional Chief Experience & Marketing Officer | Strategy Consultant at Chameleon Collective

  • Axcel Learning

    Chief Marketing Officer at Axcel Learning

  • Dashlane

    Dashlane

    • Interim VP E-Commerce
    • Interim Head of E-Commerce & SEO
  • Norwegian Cruise Line

    Norwegian Cruise Line

    • Sr. Manager of Mobile Strategy & Digital Engagement
    • Head of Mobile & Digital Engagement
  • Tinuiti

    Director of Mobile Strategy at Tinuiti

  • Silver Airways

    Director of Digital Commerce & Airline Innovation, Marketing at Silver Airways

  • JetBlue

    Head of Mobile & Emerging Technologies at JetBlue

  • MMA Global

    Director, Global Industry Initiatives at MMA Global

  • Mobile Marketing Association

    Mobile Marketing Association

    • Manager, Industry Initiatives
    • Global Director of Industry Initiatives
  • F

    Product Manager at Flurry Analytics

  • Vindigo

    Senior Product Manager at Vindigo

  • B

    Mobile Project Manager at Babel Media

  • CompuQuest Corporate Services

    VP Marketing & Sales at CompuQuest Corporate Services

  • Motorola Mobility (a Lenovo Company)

    Project Lead / Software Engineer at Motorola Mobility (a Lenovo Company)

  • J

    JetBlue Airways

    • Head of Mobile & Emerging Technology
    • Head of Mobile & Emerging Technologies
    • 'Head of Mobile & Emerging Technology'
  • O

    Interim Head of Digital at Official Site

  • M

    Mocha Global

    • 'Interim Chief Product Officer'
    • Interim Chief Product Officer

Expertise

Digital Experience StrategyProduct Roadmap ManagementDigital TransformationMobile UI DesignMobile AppsFront End DesignProduct StrategyAgile Product ManagementMobile StrategyProduct MarketingGraphical User Interface TestingMarketing Strategies+27 more

Work With
Jonathan

Interested in bringing Jonathan onto your transformation? Let’s start the conversation.