Retail & eCommerce

An E-Commerce Leader Hired in Ten Weeks

Org design and a ten-week search land Shopworn an e-commerce leader and a path to break even.

ShopWorn

Consulting and Recruiting

The Client

Solist (operating as shopworn.com)
Company
Solist (operating as shopworn.com)
Industry
Luxury Goods & Jewelry
Headquarters
united states
Employees
11-50

About Solist (operating as shopworn.com)

The Solist (operating as shopworn.com) is a luxury e-commerce retailer specializing in authentic fine jewelry, Swiss watches, and luxury accessories at exceptional prices—typically 20-70% off retail. They partner directly with premier luxury brands and authorized retailers to offer curated selections from names like Cartier, Omega, Bulgari, Roberto Coin,…

The Challenge

In a period of evolution, Shopworn needed both consulting and recruiting expertise. The pivot toward creative and e-commerce transformation was clear, but the structure and talent to drive e-commerce growth were not. The revamped website created another need: an e-commerce expert skilled in performance marketing who would fit Shopworn's close, family-like culture.

Our Approach

Chameleon Collective worked closely with Shopworn to craft an organizational design tied to a broader e-commerce and creative transformation. Understanding the company's culture, we shortlisted around 10 candidates, each blending e-commerce acumen with marketing skill, and all accustomed to thriving in nimble, fast-paced startups with a focus on profitability. The key was finding someone who would work with the CEO and shareholders, not just for them. Within ten weeks, we onboarded an exceptional e-commerce and marketing leader to elevate Shopworn's digital business in 2023.

The Impact

2023 became a turning point for Shopworn. Thanks to the pivotal hire and the e-commerce recalibration, the company is positioned to break even. As it begins a re-platforming effort, Shopworn is set up for a strong Q4 and a promising 2024.

The Work

Featured Expert

The Chameleon who led this engagement.

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