What you need for a successful brand strategy. Imagine this: The branding agency just left. After months of internal analysis, customer research and a not insignificant amount of money, the creative hotshots finally came back in and wowed you with their ideas. Everyone on your team was nodding as they went through the deck. You […]
The craft cannabis and craft beer markets have a lot in common. Here’s everything you need to know about these similarities. Source The craft cannabis and craft beer industries are part of a larger field of premium products made by similar people and geared toward similar consumers. No, we aren’t talking about products you consume […]
Oh Ship! A Conversation About Defining Success This week on Oh Ship Freddie Laker is joined by special guest and creative director, Juan Morales, to talk about defining success, what it means to them and whether they think they’ve reached it. We also get an inside view into how two different backgrounds–one from an entrepreneurial father, the other […]
Oh Ship! A Conversation About Work-Life Balance This week on Oh Ship Ben Way and Freddie Laker talk about work-life balance…or at least their version of it which begs the question: CAN entrepreneurs have a work-life balance? This duo tries to answer that reflecting on their own daily practices of disconnecting, quality time and enjoying your passions. […]
Why better customer experience is the new loyalty currency for travel and hospitality Introduction With most airline companies focusing on boosting their profits, it seems that the most important factor in their success has been pushed aside: the customers. Despite reports showing that 86% of customers are willing to pay more for better customer […]
Oh Ship! A Conversation About Working Abroad This week on Oh Ship Ben Way and Freddie Laker reflect on business etiquette while working abroad, their best advice on working internationally and Freddie’s current adventures in Amsterdam. Join them as they dive into the best Oh Ship! tips before your next business trip including language barriers, the current […]
Your interview process is making a strong impression on prime candidates–for better or worse. These 5 easy steps will help you to hire only the best talent. As all hiring managers well know, it’s a tight market for talent out there in fields from e-commerce and digital marketing to information technology. Your interview process not […]
Oh Ship! A Conversation About Travel This week on Oh Ship Ben Way and Freddie Laker discuss travel and their personal traveling tips and favorite hacks. Plus, Freddie shares his most treasured possession while demonstrating a very high level of obsessive-compulsive behavior. Join them as they dive into the best Oh Ship! tips for your […]
A Discord community is the next generation of social engagement You may not have heard of it yet, but Discord is a very popular voice and text chat platform, with over 130 million registered users after only three years on the market. Like Skype, it has its roots in gaming. It’s also finding use […]
It’s no secret that change is in the air. The traditional workplace is dissolving before our very eyes, and we’re seeing the rise of a new style of worker—one who is not defined nor confined by the company for which they work for, but instead, by how they work. Thanks to readily accessible tools and […]
