Find & Hire World-Class Experts

CPG Marketing Consultant

In today’s dynamic world, businesses need the agility to evolve, adapting to the ebb and flow of market demands. For those in the Consumer Packaged Goods (CPG) sector, the challenge is even greater.

Amidst economic uncertainties, there’s a dire need to connect with consumers in more profound ways, creating authentic narratives that resonate. Enter Chameleon Collective’s distinct CPG marketing approach. We don’t just offer solutions; we embed into your organization, partnering with you to navigate the transformational waters of the CPG marketing landscape. With our elite team’s unparalleled expertise, we’ve continually led brands to redefine their strategies, achieving sustainable solutions that empower them to flourish long after our intervention. Chameleon Collective prides itself on this unique offering – the ability to drive change from within, allowing businesses to adapt, grow, and then soar independently. Our promise? To be there until you no longer need us, marking a testament to your success and our impactful interventions.

The ethos of Chameleon Collective differentiates us from traditional marketing agencies. We’re more than just consultants; we are “Chameleons,” seamlessly blending into your business, becoming an integral part of your team. Our high-performing leaders, with their rich track records from top consultancies, Fortune 500 companies, and prestigious agencies, thrive at the intersection of commerce and creativity. We’re not about surface-level fixes. Instead, our goal is to equip your brand with strategies that are transformative, innovative, and lasting.

The CPG Marketing Powerhouse: Our Services and Expertise

At the heart of our CPG marketing offering is an elite group of subject matter experts and leaders who come with a wealth of experience in branding, advertising, public relations, and more. When you engage with Chameleon Collective, you’re not just hiring an agency; you’re gaining partners in growth. Our marketing leaders, be it CMOs or growth marketing experts, work closely with our branding and customer experience divisions to offer a holistic strategy. Together, they ingeniously craft narratives that elevate your brand’s voice in the crowded CPG market, ensuring it not only resonates but also remains memorable.

But, how do we do it? Simple. Through our three-pronged approach: Lead, Deliver, and Recruit. First, we lead. Our interim executives and subject matter experts drive change from the top, understanding your brand’s core values and objectives. Next, we deliver. Our vast range of services, from brand strategy to email marketing and more, ensures that your brand’s message is clear, consistent, and compelling. Lastly, we recruit. Recognizing the need for sustainable change, we help you find the transformational talent that ensures continuity, stability, and growth for your brand.

The Chameleon Collective Advantage: Beyond CPG Marketing

Our prowess in CPG marketing is just one aspect of our broader suite of services and practices. Chameleon Collective operates across five key areas: Branding, Marketing, Customer Experience, Commerce, and Sales. Each practice area is meticulously designed to ensure we cater to our clients’ diverse needs, always placing transformation at the core. Whether it’s developing eCommerce strategies in our Commerce Practice or driving revenue operations consulting in our Sales Practice, every service we provide is tailored, with one aim – to create success that sticks.

Embracing words like “Advance,” “Upgrade,” and “Reframe,” we delve deeper than just business transformation. We look at every facet, be it logistics, retail, or customer experiences, ensuring that our interventions are holistic and meaningful. So, when you partner with Chameleon Collective, know that you’re not just getting an agency; you’re gaining allies in transformation. Allies who are bold, inventive, and dedicated to seeing you succeed.

Join us in this transformative journey, and let’s co-create CPG marketing success stories that echo in the annals of business excellence.

Experts from the
Collective

Andrew Solmssen

Andrew Solmssen

MD/CRO - Professional Services

Vu Pham

Vu Pham

Data Scientist

Valerie Paliwal Milovic

Valerie Paliwal Milovic

Interim Sales Leader

Tom Dehnel

Tom Dehnel

Senior SEO Consultant

Tena Crock

Tena Crock

Interim Leadership & Strategy

Stephanie Driscoll

Stephanie Driscoll

Public Relations Specialist

Stacey Groth

Stacey Groth

Fashion & Apparel Design

Stephane Gringer

Stephane Gringer

Transformation Catalyst

Sonja Shahan

Sonja Shahan

Copywriter | Brand Messaging

Shivika Sinha

Shivika Sinha

E-Commerce & Digital Leader

Sherry Ailsworth

Sherry Ailsworth

Executive Recruiter - Partner

Sean MacBeth

Sean MacBeth

Marketing & Growth Executive

Scott Monty

Scott Monty

Interim Communications Leader

Ryan  Goodwin

Ryan Goodwin

Interim CMO Direct-to-Consumer

Rob Gotlieb

Rob Gotlieb

Entertainment Focused CMO

Reyna Lopez

Reyna Lopez

Paid Media Consultant | B2C

Ray Smale

Ray Smale

Interim CMO: Health & Wellness

Radha Badani

Radha Badani

Brand & Consumer Strategy

Nishu Arora

Nishu Arora

Executive Recruiter

Miles Williams

Miles Williams

CMO: B2B & Managed Services

Michael Saint-Aubin

Michael Saint-Aubin

Brand Positioning and Strategy

Melissa Pacheco

Melissa Pacheco

Executive Recruiter

Megan LaCivita

Megan LaCivita

Media Strategy, Brand Partners

Matthew Obendorf

Matthew Obendorf

Ecommerce Manager

Matt Cave

Matt Cave

Creative Director (Branding)

Martin Salisbury

Martin Salisbury

Lifecycle, CRM & Automation

Maria Carrelli

Maria Carrelli

CMO: M&A / IPO Experience

Laura Knoll

Laura Knoll

Executive Recruiter

Kim Walls

Kim Walls

Interim Leader CMO/CBO/CSO/CEO

Kevin Flannery

Kevin Flannery

E-comm Marketing Consultant

Karen Lithgow

Karen Lithgow

Partner-CMO & Brand Strategist

Julie Mantis

Julie Mantis

Interim VP, Brand Strategy

Julie Znoy

Julie Znoy

Interim CRM Director

Juan-Carlos Morales

Juan-Carlos Morales

Executive Creative Director

Juan Martinez

Juan Martinez

Ecommerce Marketing Specialist

JP Ward

JP Ward

Performance Marketing Lead

Jonathan Nail

Jonathan Nail

Partner & Interim Leader, CRM

Johnny Cate

Johnny Cate

Copywriter

Joe Salerno

Joe Salerno

VoC Senior Leader

Jeff SanGeorge

Jeff SanGeorge

Sr. SEO Consultant

Ivonne Azurdia

Ivonne Azurdia

INTERIM CREATIVE DIRECTOR

Ilan Tito

Ilan Tito

Head of Ecommerce

Hugo Broche

Hugo Broche

Design Director, Brand/Product

Gary Penn

Gary Penn

Interim eCommerce Leader

Freddie Laker

Freddie Laker

Chief Digital Officer

Farzana Nasser

Farzana Nasser

VP Digital/Growth Marketing

Erika Arevalo

Erika Arevalo

Sr. Growth Marketer - B2C

Elise de Saint Didier

Elise de Saint Didier

Partner | Executive Recruiting

Ed Gold

Ed Gold

Strategic Marketing & Lead Gen

David Honig

David Honig

Executive Recruiter | Partner

Danica Kombol

Danica Kombol

Marketing Strategist

Christa Patrylak

Christa Patrylak

Leader, Consumer Marketing

Charles Sayers

Charles Sayers

Interim Marketing Leader: B2B

Cesar Santos

Cesar Santos

Interim Creative Director

Cate French

Cate French

Google Ads Expert

Caleb Ludwick

Caleb Ludwick

Brand & Messaging Director

Brittney Kleinfelter

Brittney Kleinfelter

Search Marketing Director

Brian Beise

Brian Beise

Brand Voice & Tone Specialist

Brian Finegan

Brian Finegan

Interim CRO

Bill Mirabito

Bill Mirabito

Interim VP eCommerce

Ben Barlow

Ben Barlow

Senior Growth Marketing

Austin Dillman

Austin Dillman

B2C Marketing Consultant

Anne-Michele Harrington

Anne-Michele Harrington

Interim Leadership - CMO

Angicel Morales

Angicel Morales

Senior Program/Project Manager

Amber Asberry

Amber Asberry

Sr. Marketing Manager

Alex Hultgren

Alex Hultgren

Fractional CMO/Interim Leader

Through these services, we stand ready to boost your marketing capabilities, foster transformation, and set the stage for success.

Case
Studies

Connecting on a deeper level with your audience.

Creation of Independent Content Brand

Refined Revenue Mastery

Transforming Email Strategy

Crafting Brand Identity

Strategic Talent Synergy

Interim Head Of Digital

Customer Data Architecture Audit

In-Depth Conversion Rate Optimization Audit

Expanding eCommerce and Digital Marketing Teams

Messaging Update For Target Launch

Digital Transformation

eCommerce & eMail Recruiting

Skincare eCommerce & Marketing Recruiting

Recruiting a Digital Team

Insights Led Brand Strategy

Digital Marketing & Ecommerce

Fractional CMO

Content Strategy Innovation

Paid Media Campaigns

Digital Strategy

CEO Placement

Claiming A Category

Interim Marketing Director

Big Swing Set Project

Consumer Electronics

Strategic Leadership Recruitment

CPG Brand Refresh

B2C Commerce

Driving the Creative Direction

Hiring an eCommerce Team

Growth with Strategic Recruitment

Recruiting for a US Expansion

Internal Agency Development: “Bugabootique”

Product Innovation & Growth Strategy

Amazon Strategy

Shopify Webite

Interim CEO

Recruiting for DTC Brand Growth Strategy

Shopify eCommerce Website

Track Collection

Data Driven Marketing & Media Performance

Brand Storytelling

Brand Voice, Taglines, and Key Messaging

Brand Relaunch

Interim Head Of Marketing

Paid Search & Paid Social

eCommerce Marketing

Data Driven Marketing

Chief Digital Officer

eCommerce SEO

360º Brand Design

FAQs

What is the role of a beauty marketing consultant?

A beauty marketing consultant is responsible for developing and implementing marketing strategies specifically tailored for the beauty industry. They work closely with beauty brands to promote their products and services, enhance brand awareness, and drive customer engagement and sales.

What skills does a beauty marketing consultant possess?

A beauty marketing consultant possesses a range of skills, including market research and analysis, brand strategy development, digital marketing expertise, social media management, content creation, campaign planning and execution, and strong communication and interpersonal skills.

How can a beauty marketing consultant help my beauty brand?

A beauty marketing consultant can help your beauty brand by providing strategic guidance and expertise in developing effective marketing campaigns, identifying target audiences, creating compelling content, and leveraging digital platforms to increase brand visibility and attract customers. They can also analyze market trends and consumer behavior to optimize your marketing efforts and drive business growth.

What experience does a beauty marketing consultant have?

A beauty marketing consultant typically has a track record of working with various beauty brands, either as an independent consultant or within marketing agencies specializing in the beauty industry. They have experience in developing successful marketing strategies and campaigns that have delivered measurable results for their clients.

Can a beauty marketing consultant help with product launches?

Yes, a beauty marketing consultant can play a crucial role in planning and executing successful product launches. They can assist in market research, competitor analysis, positioning, messaging, and creating targeted marketing campaigns to generate excitement and drive sales for your new beauty products.

What is the cost of hiring a beauty marketing consultant?

The cost of hiring a beauty marketing consultant can vary depending on factors such as their level of experience, the scope of the project, and the duration of the engagement. It’s best to discuss your specific needs and requirements with the consultant to determine a tailored pricing structure.

How long does a beauty marketing consultant typically work with a client?

The duration of a beauty marketing consultant’s engagement with a client can vary depending on the project’s complexity and the client’s goals. Some consultants may work on short-term projects, such as a specific campaign, while others may provide ongoing support and guidance to help the client achieve long-term marketing success.

What sets a beauty marketing consultant apart from a general marketing consultant?

A beauty marketing consultant specializes in the unique needs and challenges of the beauty industry. They possess in-depth knowledge of beauty trends, consumer behavior, and industry-specific marketing strategies. This specialized expertise allows them to provide tailored solutions that resonate with beauty consumers and drive results for beauty brands.

Can a beauty marketing consultant help with influencer marketing?

Yes, a beauty marketing consultant can assist with influencer marketing strategies. They can help identify relevant beauty influencers, negotiate partnerships, develop influencer marketing campaigns, and measure the impact of influencer collaborations on brand awareness, engagement, and sales.

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Let’s talk about how we can transform your business together.

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