About
Scott Monty is an experienced communications executive who has counseled brands that have endured crises and bolstered their reputations. As an executive at Ford, Scott led digital crisis communications and reputation work at a strategic and tactical level. During the automotive and financial meltdown, Ford was at risk of being pulled down, but a comprehensive and strategic plan, combined with powerful storytelling to all stakeholders, helped drive the company's success. Scott has advised executives and their teams on brand reputation management and response as a long-term strategy and in acute crisis situations. His strategic counsel is valued by C-suite and frontline employees alike.
How Scott helps
The roles Scott steps into. Select one to see how they work in it.
Crisis & Reputation Managemnt
Scott Monty is an experienced communications executive who has counseled brands that have endured crises and bolstered their reputations. As an executive at Ford, Scott led digital crisis communications and reputation work at a strategic and tactical level. During the automotive and financial meltdown, Ford was at risk of being pulled down, but a comprehensive and strategic plan, combined with powerful storytelling to all stakeholders, helped drive the company's success. Scott has advised executives and their teams on brand reputation management and response as a long-term strategy and in acute crisis situations. His strategic counsel is valued by C-suite and frontline employees alike.
Selected work in this role
Strategic Communications Advisor at TD Bank
Developed a thought leadership strategy to set TD apart from competitors, tell the TD story, and lift employee morale during the pandemic.
Thought Leadership Strategy at Walmart
Advised Walmart's communications team on storytelling to shift brand perception, launching the industry-acclaimed Out of the Box podcast.
Global Head of Digital Communications & Social Media at Ford Motor
Led strategic and crisis communications for Ford's plan, which emerged from the global auto and financial meltdown as the top U.S. auto brand.
Focus areas
Selected clients
Writing
Experience
Chameleon Collective
- Executive Coach & Communications Strategist
- Leadership & Communications Strategy, AccuWeather
- T
Executive Coach & Speaker at Timeless Leadership
Show Host & Emcee at Brand Innovators
Founding Partner at BrainTrust Partners
- S
Executive Vice President of Strategy at SHIFT Communications
Expertise
Work With
Scott
Interested in bringing Scott onto your transformation? Let’s start the conversation.
