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09 MarAttractive CPG Packaging Design in the Age of e-Commerce

As more consumers are buying CPG brands online, how can your brand attract consumers with packaging design?   In the recent…

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long term customer value

08 DecGetting Past the First Date: Five Steps to Long Term Consumer Value

THE IMPORTANCE OF LONG TERM CONSUMER VALUE While 2020 has urged everyone to focus on social distancing, a surprising number of…

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Three Survival Strategies For Legacy Cpg’s

24 JulThree Survival Strategies For Legacy CPG’s

Far and wide across the consumer packaged goods (CPG) and retail economy, digital disruption is forcing legacy brands to radically reevaluate…

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