Matt Cave

Case studies delivered through Chameleon Collective.

Technology & Software

SwipeClock Business Transformation

A three-phase transformation takes SwipeClock to seven-figure Direct SaaS revenue in eight months.

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Consumer Goods (CPG)

Insights Led Brand Strategy

Chameleon unifies G-Form's brand around one mindset, perseverance, across bikers, athletes, and everyone who wears its protective gear.

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Technology & Software

Transforming Email Strategy

Latest Greatest reaches nearly 60,000 subscribers and a 60% open rate, protecting Retention.com's deliverability.

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Manufacturing & Industrial

Brand Identity & Packaging

Full brand identity, packaging, and go-to-market strategy launched Tune from startup to compelling market presence in under three months.

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Manufacturing & Industrial

Branding Relaunch

Full brand identity, messaging, and go-to-market assets launched Tune as a compelling player in commercial cannabis lighting in under three months.

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Technology & Software

Brand Overhaul

Harmonized fragmented identities across acquisitions, leading to a $179M private equity investment.

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Financial Services

Snap Finance digital transformation & ABM

An interim CMO and ABM strategy reform Snap Finance's digital presence and B2B pipeline.

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Technology & Software

Empowered Buildings brand identity & sales deck

Launched a SaaS company with full visual identity, voice and tone, and a sales deck that differentiated them in a crowded marketplace.

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Food & Beverage

Regal Springs premium tilapia rebrand

Regal Springs, the dominating player in the premium Tilapia market, found itself at a crossroads.

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Entertainment & Sports

Website Creation

Revamped digital presence drove remarkable uptick in user engagement and significant surge in traffic.

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Food & Beverage

Food Packaging Redesign

A packaging and identity redesign gives Regal Springs' branded tilapia shelf presence to match its 90% share.

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Food & Beverage

Transformative Website Revolution

A redesigned site with a custom recipe module showcases Regal Springs' products in action.

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Consumer Goods (CPG)

Crafting Brand Identity

Full brand identity—name, positioning, packaging, and design system—secured funding and launched a better-for-you puffed snack in retail.

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Technology & Software

SaaS Solution Brand Identity and Marketing Collateral

Empowered Buildings, a new SaaS and engineering company, faced a daunting challenge: launching their brand in a crowded and competitive market.

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Matt Cave

SwipeClock Business Transformation

Insights Led Brand Strategy

Get InTouch

Transforming Email Strategy

Brand Identity & Packaging

Branding Relaunch

Brand Overhaul

Snap Finance digital transformation & ABM

Empowered Buildings brand identity & sales deck

Regal Springs premium tilapia rebrand

Website Creation

Food Packaging Redesign

Transformative Website Revolution

Crafting Brand Identity

SaaS Solution Brand Identity and Marketing Collateral

Get In
Touch