Andrea Moore is a high-impact digital and e-commerce leader with over 20 years of experience driving rapid, profitable growth for global consumer brands. As a specialist in digital transformation and P&L optimization, she has a proven track record of scaling online businesses up to $100M. Andrea most recently served as Chief Digital Officer for NEST New York, where she re-engineered the tech stack and grew the e-commerce and Amazon 1P business 6x to reach 40% of total company revenue, playing a vital role in the brand’s successful exit to private equity.
Currently a Partner at Chameleon Collective, Andrea provides interim executive leadership and strategic e-commerce consulting for brands like Weaver Brands, Europa Eyewear, Slatkin & Co and Bare Necessities. Her deep operating experience includes leading major website replatforms and digital marketing strategies for diverse organizations, ranging from publicly traded companies like New York & Company to private equity-backed brands such as Europa Eyewear and Weaver Brands. An industry authority, Andrea serves on the Shoptalk Advisory Board and spent seven years as an Adjunct Professor at FIT teaching omni-channel retailing strategies.
