Stephanie Driscoll is a seasoned health, wellness and fitness communications professional with more than 20 years of experience elevating brands, driving growth, and building national visibility through strategic media relations and digital storytelling.
A passionate communicator at heart, Stephanie helps wellness and fitness brands craft narratives that resonate—whether introducing a brand to a new market, launching a product or shaping a founder’s story, she approaches every project with an editorial lens, ensuring messaging aligns with the evolving needs of health, fitness, and lifestyle editors, influencers, and consumers. Her long standing role in working with the media has given her the experience needed to consistently earn top-tier coverage and build lasting credibility.
Most recently, Stephanie was hired to lead communications for PureGym’s U.S. expansion—the world’s fourth largest gym brand, serving 2.4 million members across more than 700 locations globally. She is spearheading PureGym’s entry into the U.S. market, bringing its high-quality, low-cost, flexible fitness model to New York City and New Jersey.
Stephanie’s approach blends creative storytelling with data-driven strategy, helping brands cut through noise and connect authentically with their target audience. Her favorite part of the work is championing brands she believes in and helping them earn the recognition they deserve.
Before joining Chameleon Collective, Stephanie founded Blue Fog Communications, a boutique PR firm supporting emerging lifestyle brands. She continues to lead with authenticity, creativity, and collaboration—values that have shaped her career and define how she partners with brands today.
