CLEAR Assessment
Unlock your company's true potential.
CLEAR supports business leaders and investors with a bold, fast-paced evaluation by C-level operators. We cut through the jargon to deliver findings that ignite change from within.
Where growth starts
The answers to two questions hold the key to the success of any business. Most teams have never answered either with evidence.
What business improvements will unlock the most value?
What obstacles to success stand in our way?
Driving a higher growth rate is fraught with challenges, from designing the right go-to-market strategy to building the team, tech, and processes to deliver it. Decision makers must ditch ineffective strategies and general guidance in favor of specific, actionable answers.
The method
The difference
is CLEAR.
Insight through the lens of operators, not career consultants.
Our assessment teams are led by C-suite brand, marketing, customer experience, eCommerce, and sales leaders with decades of current leadership experience, combined with Chameleon Collective’s deep bench of tactical experts for a rapid, in-depth analysis.
What sets CLEAR apart is not just knowledge. It is firsthand experience running the functions we assess.
Assessment scope
What we evaluate
Eighteen dimensions across three pillars. Every one scored, every score backed by evidence.
Strategy
- Customer Strategy
- Brand Strategy
- Marketing Strategy
- Channel Strategy
- Sales Strategy
- Technology Strategy
Team
- Leadership
- Org Structure
- Recruiting
- Training & Development
- Capabilities
- Culture
Add-on depth
Focused modules for key pain points
When one function needs a deeper look, a focused module goes further than the core scorecard.
Brand
- Brand Audit
- Value Proposition
- Brand Guidelines
Marketing
- Marketing Audit
- Addressable Marketing
- Customer Personas
- Market Positioning
Customer Experience
Beyond the assessment
We drive change.
Deep Dive Diagnostic
C-level operators interrogate your strategy, team, and execution. Fast-paced, unfiltered, jargon-free.
Action Plan
Your CLEAR scorecard reveals where the blockers to growth lie, with recommendations ranked by value unlocked.
Execution
Coach your internal team, embed ours, or bring in interim leadership. The blueprint becomes change.
The assessment is the start, not the deliverable. Retain Chameleon Collective to coach your internal team, execute the action plans, or provide interim and fractional brand, marketing, CX, eCommerce, and sales leadership.
Get In Touch
Ready to see where the value is hiding?
A CLEAR scorecard and an actionable blueprint, delivered by operators who have run the functions they assess. Tell us where growth is stuck.
