Freddie Laker takes an entrepreneurial approach to problem-solving, helping clients transform their businesses through innovation, new technologies, and unconventional thinking. This has been the foundation which Freddie has built effective marketing strategies for both startups and established global brands for over 20 years.
Through significant portions of Freddie’s career, he has focused on the CPG market working with marketing leading firms like Unilever, Coca-Cola, and Mars. This experience was gained through both global campaigns and working with regional teams in North America, Europe, and Asia.
Freddie has been successful at the founding, leading, and growth of companies. Freddie has served as a CEO three times, a CMO twice and a VP of Strategy for one of the largest digital marketing agencies in the world, all before founding Chameleon Collective in 2015. During his years within the agency world, he led award-winning campaigns for brands like Coca-Cola, Unilever, Toyota, Diageo, and Powerade.
