Find & Hire World-Class Experts

Fractional Director of Digital Marketing

In the dynamic world of digital marketing, businesses are constantly seeking innovative solutions to drive growth and transformation. This is where Chameleon Collective steps in.

We are not just another traditional agency, but a collective of high-achieving, independent thinkers who provide practical solutions for growth and retention. We understand that each business has unique needs and challenges that can’t be addressed in-house, and we are committed to delivering tailored strategies that empower your team to manage these challenges independently.

At Chameleon Collective, we believe in challenging and transforming how businesses win and retain customers. Our Fractional Directors of Digital Marketing have industry-leading talent with proven track records of outstanding performance at top agencies, consultancies, and Fortune 500 companies. These leaders are able to navigate the complexities of the digital marketing landscape, converting challenges into sustainable solutions that drive meaningful and lasting success for your business.

The role of our Fractional Director of Digital Marketing extends beyond simply managing your digital marketing strategies. They work closely with various experts and team members within your organization, embedding themselves into your company culture to drive change from within. Their responsibilities include devising and implementing effective digital marketing strategies, overseeing social media campaigns, optimizing SEO efforts, and managing all aspects of your digital marketing initiatives. They collaborate with your team seamlessly, ensuring that every aspect of your digital marketing is aligned with your overall business objectives.

At Chameleon Collective, we understand that digital marketing is not a standalone function, but an integral part of your overall business strategy. That’s why our Fractional Directors of Digital Marketing work closely with other divisions within our collective, including our Lead, Deliver, and Recruit divisions. This collaborative approach ensures that your digital marketing strategies are not only effective but also sustainable, empowering your team to manage these strategies independently in the long run.

Our Fractional Director of Digital Marketing fits perfectly into Chameleon Collective’s broader Services and Practices. We operate across five key Practice Areas: Branding, Marketing, Customer Experience, Commerce, and Sales. Our digital marketing strategies are designed to complement and enhance these practice areas, driving transformative change across your entire organization.

At Chameleon Collective, we celebrate when you no longer need us. That’s because our ultimate goal is to equip your team with the skills and strategies they need to drive sustained success. Whether you’re looking to overhaul your digital marketing strategy or enhance your existing efforts, our Fractional Directors of Digital Marketing are ready to lead your team towards meaningful and lasting success.

Experts from
the Collective

Jim Cuene

Interim Marketing Leader

Thorsten Rhode

Global Marketing Director

Through these services, we stand ready to boost your marketing capabilities, foster transformation, and set the stage for success.

Case
Studies

Connecting on a deeper level with your audience.

Case Study: John Hardy Business Transformation

Case Study: T-H Marine Business Transformation

Case Study: Francesca’s Business Transformation

Case Study: Wind River Tiny Homes Business Transformation

What is a Fractional Director of Digital Marketing?

A Fractional Director of Digital Marketing is a highly experienced digital marketing professional who works on a part-time or project basis with businesses to provide strategic guidance and oversee digital marketing initiatives.

What are the responsibilities of a Fractional Director of Digital Marketing?

A Fractional Director of Digital Marketing is responsible for developing and implementing digital marketing strategies, managing online advertising campaigns, optimizing website performance, analyzing data and metrics, staying up-to-date with digital marketing trends, and collaborating with internal teams and external partners.

How can a Fractional Director of Digital Marketing help my business?

A Fractional Director of Digital Marketing can help your business by providing expert guidance and insights to improve your digital marketing efforts. They can develop effective strategies to increase brand visibility, drive targeted traffic to your website, generate leads, improve conversion rates, and ultimately grow your business.

What industries does a Fractional Director of Digital Marketing specialize in?

A Fractional Director of Digital Marketing can specialize in various industries, including e-commerce, technology, healthcare, finance, hospitality, and more. They have the expertise to adapt digital marketing strategies to the specific needs and goals of different industries.

How does a Fractional Director of Digital Marketing work with my existing marketing team?

A Fractional Director of Digital Marketing works collaboratively with your existing marketing team. They provide strategic guidance, offer their expertise, and help align digital marketing efforts with overall marketing objectives. They can also train and mentor your team members, ensuring they have the knowledge and skills to execute digital marketing initiatives effectively.

What sets a Fractional Director of Digital Marketing apart from a traditional agency?

A Fractional Director of Digital Marketing offers a more personalized and tailored approach compared to a traditional agency. They focus on providing practical solutions for growth and retention, rather than just chasing awards or appearances. They work directly with your business, understanding its unique challenges and goals, and create strategies that deliver meaningful and lasting success.

How can a Fractional Director of Digital Marketing help with customer retention?

A Fractional Director of Digital Marketing can help with customer retention by analyzing customer data and behavior, identifying opportunities to improve customer experience, implementing targeted retention campaigns, and optimizing customer relationship management strategies. They can also provide insights on customer retention best practices and help develop loyalty programs or initiatives.

Can a Fractional Director of Digital Marketing assist with SEO?

Yes, a Fractional Director of Digital Marketing can assist with SEO (Search Engine Optimization). They can conduct keyword research, optimize website content and structure, improve website speed and performance, build high-quality backlinks, and track and analyze SEO metrics. Their expertise can help improve your website’s visibility in search engine results and drive organic traffic.

Set up a meeting

Let’s talk about how we can transform your business together.

Fractional Director of Digital Marketing