Our Approach to

Fractional Director of Growth Marketing

In today’s dynamic business landscape, the need to adapt, innovate, and grow is more crucial than ever. For many organizations, the challenge of growth and transformation is a daunting one, often requiring expertise and capabilities they may not have in-house.

This is where the role of a Fractional Director of Growth Marketing comes into play, a service expertly provided by Chameleon Collective. As leaders in business transformation, we recognize the vital role that growth marketing plays in driving meaningful and sustained success for businesses. We are here to provide the strategic direction and tactical execution needed to fuel your growth and propel your business forward.

Our Fractional Directors of Growth Marketing are high-performing independent thinkers, each a specialist in their vertical, ready to embed into your organization and drive change from within. They bring a wealth of experience and expertise, having served in top agencies, consultancies, and Fortune 500 companies. They are equipped to guide you through transformational times, providing leadership, strategic direction, and hands-on execution to accelerate your growth objectives.

At Chameleon Collective, our Fractional Director of Growth Marketing works closely with a team of industry-leading talent to deliver on transformational objectives. This includes experts from our five main Practice Areas: Branding, Marketing, Customer Experience, Commerce, and Sales. Together, we provide practical, tactical application of expertise to implement transformation. Our collaborative approach ensures that we leverage the combined strengths of our team to create efficient, actionable, and sustainable solutions that drive growth and retention.

Chameleon Collective’s service Fractional Director of Growth Marketing service is a part of our broader services and practices aimed at transforming businesses. This service falls under our ‘Lead’ division, where we equip clients with leaders to guide them through transformational times. Our other divisions, ‘Deliver’ and ‘Recruit’, provide expertise and resources to deliver on transformational objectives and find transformational talent to operationalize the change permanently.

At Chameleon Collective, we believe in bold, transformative action. We are committed to challenging and transforming how businesses win and retain customers, and our Fractional Director of Growth Marketing service is a key part of this mission. Whether you’re looking to advance your retail strategy, upgrade your commerce operations, or redesign your customer experiences, we stand ready to help you achieve sustained success. Let’s transform business together.

Experts from the
Collective

David  Reid

David Reid

Interim CMO, Video Games

Thor Johnson

Thor Johnson

Interim B2B CEO, CMO

Tasha Blackman

Tasha Blackman

Interim Marketing Leader

Stephane Gringer

Stephane Gringer

Ray Smale

Ray Smale

Interim CMO: Health & Wellness

Radha Badani

Radha Badani

Brand & Consumer Strategy

Monte Wilson

Monte Wilson

Interim Chief Revenue Officer

Michael Saint-Aubin

Michael Saint-Aubin

Creative Director

Freddie Laker

Freddie Laker

Founding Partner

Farzana Nasser

Farzana Nasser

VP Digital/Growth Marketing

Danny Fishman

Danny Fishman

Media Strategist & Advertising

Daniel Shainker

Daniel Shainker

Marketer Regulated Industries

Anne-Michele Harrington

Anne-Michele Harrington

Interim Leadership - CMO

Alex Hultgren

Alex Hultgren

Fractional CMO/Interim Leader

Through these services, we stand ready to boost your marketing capabilities, foster transformation, and set the stage for success.

Case
Studies

Connecting on a deeper level with your audience.

Interim CMO

Building a Digital Marketing Presence

In-House Creative Agency

Interim CMO

Digital Leadership

Brand Awareness

Performance Marketing

Building An Audience

Digital Marketing Leadership

Marketing Data Optimization

Data Driven Marketing

FAQs

What is the role of a Fractional Director of Growth Marketing?

A Fractional Director of Growth Marketing is responsible for leading and implementing strategies that drive business growth and increase revenue. They work part-time or on a contract basis, focusing on developing and executing marketing initiatives that lead to measurable outcomes.

What are the key responsibilities of a Fractional Director of Growth Marketing?

Responsibilities include developing growth strategies, creating and managing marketing campaigns, optimizing conversion funnels, analyzing data to make informed decisions, collaborating with teams, and driving customer acquisition and retention efforts.

How does a Fractional Director of Growth Marketing contribute to business success?

A Fractional Director of Growth Marketing plays a crucial role in business success by leveraging their expertise to drive targeted marketing efforts. Their strategies lead to increased brand visibility, customer engagement, and revenue growth, all of which contribute to overall business success.

How does Chameleon Collective differentiate itself in the realm of Fractional Directors of Growth Marketing?

Chameleon Collective stands apart by offering practical solutions for businesses seeking fractional growth marketing expertise. Unlike traditional approaches, our focus is on delivering meaningful and impactful growth strategies tailored to individual business goals.

Why should businesses choose Chameleon Collective for Fractional Director of Growth Marketing?

Businesses benefit from selecting Chameleon Collective for Fractional Director of Growth Marketing due to our specialized expertise and commitment to delivering effective strategies. We ensure that the implemented growth initiatives align with business objectives and yield measurable results.

How does Chameleon Collective’s team-based approach benefit businesses?

Chameleon Collective’s team comprises specialists with diverse backgrounds and expertise. This approach ensures that businesses receive customized growth strategies that lead to improved brand visibility, customer engagement, and revenue growth.

What is Chameleon Collective’s mission?

Chameleon Collective’s mission is to challenge and transform how businesses achieve growth through strategic marketing efforts. Through our expert consultants, we connect brands with strategies that drive impactful growth, tailored to individual business needs.

How can businesses benefit from partnering with Chameleon Collective for Fractional Director of Growth Marketing?

Businesses can gain substantial benefits by partnering with Chameleon Collective for Fractional Director of Growth Marketing. Our team of specialized consultants ensures that companies implement growth strategies that lead to increased brand visibility, engagement, and revenue growth.

What is the typical timeline for observing results from Fractional Director of Growth Marketing strategies?

The timeline for observing results varies based on specific business objectives and the nature of growth initiatives. However, Chameleon Collective’s growth strategies are designed to yield noticeable improvements in brand engagement and revenue growth within a reasonable timeframe.

How can businesses initiate engagement with Chameleon Collective for Fractional Director of Growth Marketing?

Engaging with Chameleon Collective is simple. Businesses can reach out to us through our contact page, and our team will collaborate closely to understand your unique growth marketing needs. We’ll then craft a tailored strategy to drive successful outcomes and growth for your business.

Set up a meeting

Let’s talk about how we can transform your business together.

Our Practices