Valter Klug Filho is a renowned expert in the US Hispanic market, skillfully combining his leadership at Samba Rock with his experience as Creative Director for AT&T USH at Y&R Miami. Specializing in engaging the Hispanic community, Valter’s 25+ years in advertising have been marked by culturally resonant campaigns and innovative marketing strategies. At Samba Rock, he continued to forge impactful connections between brands and Hispanic audiences, making him a pivotal figure in multicultural marketing in the United States. His work is celebrated for its creativity and effectiveness, establishing him as a leading voice in the realm of US Hispanic market engagement.
Valter has helped some of the top Latin American brands to expand into the US market, including :
– Bauducco Foods (Brazil)
– Conchita Foods (Cuba)
– Carozzi Foods (Chile)
– Cia Maritima Swimwear (Brazil)
– Tonnino Gourmet Tuna (Costa Rica)
– Tramontina Kitchen Wear (Brazil)
– AB-Inbev’s Guaraná Antarctica Soda (Brazil)
– PepsiCo’s KeroKoco (Brazil)
– Saphirus Air Fresheners (Argentina)