Chris is an accomplished digital marketing leader with over 15 years of experience. He has worked with B2C and B2B companies across multiple industries including retail, pharmaceutical, automotive, gaming, telecommunications and food and beverage.
He has led growth and performance marketing efforts at AT&T, Ford, Birkenstock, Nintendo, King’s Hawaiian, and other household names. He has also worked with mid and startup companies including Mackage, Modern Animal, School of PE, and led the launch of the Judy Garland Fragrance with the Garland family.
In addition to being a leader and practitioner, Chris teaches advanced digital and social media marketing at UCLA focusing on media strategy, planning, buying, and analytics.
As a former application developer who led data architecture design for several business apps, Chris brings a unique skill set to the typical marketing professional. He can code and structure data analytics in a way to improve analysis that helps in campaign optimization and KPI tracking connected across websites, mobile, social media, email marketing, and paid media ad units.
