Jason helps frustrated executives regain their competitive advantage. With 25+ years of success at B2B and B2C companies, he excels at aligning sales, marketing, and product teams around brand positioning based on sharp competitive analysis and customer insight to drive growth.
His experiences as a “fixer” leading marketing for large enterprise brands first kindled his growth focus. He was consistently tapped to build new products, revitalize teams, and grow revenue for challenger brands in several industries. Today, that focus is reflected in successful demand engines built to support growth for several PE portfolio companies and startups – including several of his founding.
Recently, while serving as a Fractional CMO for a Texas-based B2B SaaS pricing optimization solution, Jason built a successful Account-Based Marketing strategy from the ground up. He sourced and deployed the necessary CRM and analytics solutions to execute and optimize campaigns. He hired a marketing and sales director and Business Development Resources to manage and fill the sales funnel. Within six months, the company surpassed previous Annual Recurring Revenue records and established several new channel partnerships, culminating in a successful exit to a Private Equity acquirer.
Jason has an MBA from Southern Methodist University in Dallas, TX.