The often forgotten, set it and forget it, triggered messages can be the demise of a customer communications strategy. Liz and her counterpart take the approach of workshops, advisory services and strategic input to help audit these communications, in order to create meaningful journeys that enhance the customer experience.
As a true specialist in transactional communications, Liz has the ability to help companies make the needed microchanges now that will immediately impact the customer experience, all while putting the steps in place to make the longer term step changes.
She has helped clients across regulated industries such as banking, insurance, healthcare and investor owned utilities improve their critical communications and drive more customers to adopt paperless.
Prior to joining the Chameleon Collective, Liz was with CCM industry analyst firm Aspire CCS, where she helped technology and service providers understand the CCM buyer and how best to position their software and services to the market. Before Aspire, Liz was at Striata, a technology and professional services company, helping customers move to paperless, and then at Doxim as part of the consulting team helping clients advance in their digital maturity and digital adoption.
