Transportation & Logistics

Recruiting Graphite's First In-House Marketing Leader

Chameleon recruits Graphite's first B2B Director of Marketing, then two more hires, to scale its Fortune 500 marketplace.

Graphite

The Client

Company: Graphite
Website: graphite.com
Industry: Business Consulting and Services
Headquarters: US
Employees: 51-100

About Graphite

Graphite is a developer productivity platform offering an AI-powered code review and collaboration suite built on top of Git and GitHub. Their flagship innovation is 'stacked PRs' which allows developers to break larger changes into sequential, dependent pull requests to accelerate review cycles and eliminate blocking.

The Challenge

Graphite, a B2B startup marketplace that connects B2B marketers with Fortune 500 companies for interim leadership roles, was preparing to scale and needed its first in-house marketer: a B2B Director of Marketing with demand generation expertise, marketing operations experience, and a sharp approach to budget allocation across paid channels.

Our Approach

Chameleon Collective built a recruitment plan to find a candidate with the right skill set, the adaptability to thrive in a startup, relevant B2B marketplace experience, and strong culture fit. We identified an exceptional candidate in New York with deep B2B marketplace experience and managed the entire relocation for a smooth transition.

The Impact

Since joining, the B2B Director of Marketing has been instrumental in scaling the platform, reshaping how Graphite connects B2B marketers with Fortune 500 companies within his first 12 months. We have since placed two more key hires in content marketing and lead generation.

The Work

Featured Expert

The Chameleon who led this engagement.

Executive Recruiter

Elise Marquis

View profile

Practice Areas

Talent Acquisition

← All Case Studies Work With Us