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Two E-Commerce Director Placements, Right on Time
Chameleon places eCommerce directors for Algenist and Type A, hitting Algenist's peak-season deadline.
TYPE A TBrands Inc, Algenist
The Client
- Company
- Algenist
- Website
- algenist.com
- Industry
- Cosmetics
- Headquarters
- united states
- Employees
- 11-50
About Algenist
Algenist is a premium skincare brand built around proprietary algae-based technology, specifically their patented Alguronic Acid® compound derived from microalgae. The company positions itself in the anti-aging skincare segment with clinically-tested products that promise visible results in as little as 10 days.
The Challenge
Two DTC clients needed eCommerce leadership. Type A, in the fast-growing clean deodorant space, was approaching its Series A and wanted a hands-on Director of Ecommerce and Marketing with Shopify expertise who could take on more digital marketing as the company scaled, a versatile profile in high demand and hard to land on a startup budget. Meanwhile, Algenist, a DTC skincare brand, had just lost its Director of Ecommerce and Digital Marketing, with its peak sales period in Spring 2021 fast approaching and a limited window to find a replacement.
Our Approach
Drawing on our Commerce Practice, we quickly identified promising candidates from DTC companies in transition. We focused on professionals who combined Shopify eCommerce leadership with the versatility to manage digital advertising across channels.
The Impact
Our agility and understanding of the commerce landscape made for a fast, successful recruitment process. For Type A, we sourced a capable eCommerce Director to support its growth, and for Algenist, we found a strong replacement in time for its peak sales period. We've since continued our partnership with Algenist, supporting other marketing functions.
The Work
Featured Expert
The Chameleon who led this engagement.
Practice Areas
Talent Acquisition