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Why Choose Chameleon Collective?

At the heart of Chameleon Collective is a simple yet profound commitment: to transform your business from the inside out. Unlike traditional agencies fixated on superficial accolades, our collective of industry-leading B2B marketing consultants and experts is focused on delivering meaningful, lasting success. From startups aiming to scale to established companies striving for innovation, our services are tailored to meet your unique needs and challenges.

Our Approach: Collaborative, Comprehensive, Transformative

Our B2B marketing consulting services transcend conventional strategies, diving deep into the core of your business to unearth sustainable solutions that foster growth and retention. Our multifaceted team of independent thinkers guides this journey of transformation, each with a storied history of success across top agencies, consultancies, and Fortune 500 companies.


We specialize in solving problems and equipping your team with the knowledge and tools necessary for independent management and success. This philosophy of empowerment ensures that the duration of our engagement does not measure our partnership but by the lasting impact and autonomy, it instills in your organization.

Expertise Across the Spectrum

The breadth of our expertise is unmatched, covering critical domains such as Branding, Marketing, Customer Experience, Commerce, and Sales. Our B2B marketing consultants are adept at navigating these complex areas, ensuring a holistic approach to business transformation. Whether it’s through leading transformative initiatives, delivering on key objectives, or recruiting the talent necessary for sustained success, Chameleon Collective is your partner every step of the way.

Your Partners in Transformation

Chameleon Collective stands out as a consultancy and partner committed to your business’s growth and longevity. Our B2B marketing consulting services suite is but a part of a larger mission to challenge the status quo and drive practical, impactful change. In an uncertain landscape, partner with Chameleon Collective to secure a future defined by growth, innovation, and success. Let’s transform your business together and create a lasting impact.

Experts from
the Collective

Alex Hultgren

Alex Hultgren

Fractional CMO/Interim Leader

Miles Williams

Miles Williams

CMO: B2B & Managed Services

Erika Goldwater

Erika Goldwater

VP of Marketing

Rich Stone

Rich Stone

B2B Marketing Consultant

Martin Salisbury

Martin Salisbury

Lifecycle, CRM & Automation

Adam Towvim

Adam Towvim

Interim Leader

Julian Lopez

Julian Lopez

GTM/Revenue Ops | B2B SaaS

Claudia Seeger

Claudia Seeger

Interim Leader, CMO | B2B SaaS


Connecting on a deeper level with your audience.

B2B, B2C Marketing Launch

Case Study: SwipeClock Business Transformation

Case Study: Bugaboo Business Transformation

Case Study: Snap Finance Business Transformation

Why Chameleon

We Blend In. You Stand Out.

Our team seamlessly integrates within your company to help achieve your transformation goals from within.

We Provide Success That Lasts

We’re committed to creating sustained success for our clients and their customers

We Match You With The Right Talent

Our Chameleons are experts in their practice fields,ensuring you partner with the best.

We are a Trusted Partner

Chameleon Collective’s reputation is backed by a network of leading companies worldwide.

We Scale With You

Our flexibility allows us to scale your team up or down as needed, whether you're facing rapid growth or adjusting to changing demands.

We Streamline the Hiring Process

Our recruiting team helps find your top-tier candidates for long-term transformation.

Asked Questions

A B2B Marketing Consultant is a professional or a team of experts specialized in crafting and implementing marketing strategies tailored to businesses that sell products or services to other companies. Unlike B2C marketing, B2B focuses on the needs, interests, and challenges of individuals making purchases on behalf of their organization, requiring a distinct approach that understands the complexity and nuances of these transactions. Consultants in this field leverage their deep industry knowledge, strategic insight, and practical experience to help businesses identify their unique value proposition, reach their target audience more effectively, and drive sales and growth.

Businesses gain significantly from engaging a B2B Marketing Consultant for several reasons. First, consultants bring a fresh perspective and unbiased analysis to your marketing strategies and challenges, often identifying opportunities or issues that may not be apparent from the inside. They also bring a wealth of experience from working with various clients, which can be invaluable in avoiding common pitfalls and applying industry best practices. Additionally, consultants can provide specialized skills and resources that may not exist internally, from advanced analytics to digital marketing expertise. By partnering with a B2B Marketing Consultant, businesses can accelerate their growth, enhance their market position, and achieve their goals more efficiently and effectively, all while navigating the complexities of the B2B landscape with greater ease and confidence.

Chameleon Collective’s B2B marketing consultants set a new industry standard by focusing on meaningful, sustainable business transformations rather than temporary fixes. Our unique approach involves leveraging a collective of seasoned professionals who have excelled in top agencies, consultancies, and Fortune 500 companies. Unlike traditional agencies obsessed with superficial achievements, we aim to enact real change by addressing each client’s unique challenges and objectives. Our consultants excel in creating customized, actionable strategies that ensure long-term success and growth.

The cornerstone of our service is the empowerment of our clients. We believe in delivering solutions and equipping your team with the knowledge and tools to continue thriving independently. This methodology ensures a lasting partnership, where success is measured by your business’s autonomous growth and innovation long after our direct engagement has ended.

For each new B2B client, Chameleon Collective embarks on a discovery journey to understand the intricacies of your business, from its core challenges to its most ambitious growth targets. Our B2B marketing consultants employ a collaborative, tailored approach to ensure the developed strategies perfectly align with your needs. This process is integral to devising a holistic business transformation plan that spans branding, marketing, customer experience, commerce, and sales.

Central to our methodology is a commitment to transient problem-solving and fostering enduring change. Our consultants work alongside your team, providing insights and strategies that empower your business to independently manage and advance the transformation process. By nurturing this level of autonomy, we ensure that the impact of our partnership is enduring, setting a foundation for continued success and adaptability.

Chameleon Collective’s B2B marketing consulting services are ideal for diverse businesses, from burgeoning startups eager for scalable growth strategies to established companies seeking innovative ways to enhance growth and customer retention. Our adaptive, client-centric approach means we can tailor our consulting services to address businesses’ unique challenges and aspirations across various sectors. Any business committed to undergoing a significant transformation, improving operational efficiency, or enhancing market positioning will find our services invaluable.

Our collaborative model ensures that we work as an extension of your team, providing strategic guidance and support that transcends traditional consulting boundaries. This approach is particularly beneficial for businesses looking for partners who do more than offer advice—businesses looking for partners who drive actual change and empower them for future success.

Yes, recognizing the pivotal role of talent in sustaining any strategic transformation, Chameleon Collective extends its services beyond traditional consulting to include talent acquisition and team development tailored explicitly for B2B marketing efforts. Our ‘Recruit’ division is adept at identifying and securing transformational talent that aligns with your strategic objectives and embodies your company’s culture and innovation spirit. This comprehensive approach ensures the continuity of transformational efforts and the achievement of long-term goals.

We focus on integrating individuals who can navigate the complexities of B2B marketing landscapes while contributing to a continuous improvement and innovation culture. This holistic approach to talent acquisition underlines our commitment to initiating change and ensuring its sustainable advancement through the right mix of people, processes, and technology.

At the heart of Chameleon Collective’s philosophy is a commitment to sustainable, impactful change. Our B2B marketing consultants emphasize solutions that address immediate challenges and are designed to evolve and adapt over time. By profoundly understanding each client’s unique ecosystem, we develop strategies that are as resilient as they are revolutionary, ensuring your business is prepared to meet future market demands head-on.

Key to this sustainability is our focus on empowering your internal teams. By sharing insights, methodologies, and tools throughout our engagement, we enable your staff to not only embrace current strategies but also to innovate and adapt these strategies in the future. This empowerment leads to a culture of self-sufficiency and continuous improvement, key drivers of long-term success and industry leadership.

Understanding that no two businesses are alike, Chameleon Collective adopts a highly customized approach to its B2B marketing consulting services. Starting with a comprehensive assessment of your business’s unique landscape, goals, and challenges, our consultants craft bespoke strategies aligning with your objectives. This client-focused methodology ensures that every aspect of our service—from strategic planning to implementation and beyond—is designed to deliver maximum impact and value.

Our wide-ranging expertise across branding, marketing, customer experience, commerce, and sales enables us to provide a multi-dimensional strategy that addresses all facets of your business transformation. Creating solutions tailored to your industry’s specific nuances and demands ensures that our consulting services resonate deeply with your target markets and business goals.

Our approach is deeply collaborative. We involve stakeholders across your organization to ensure that the strategies we develop are fully integrated and aligned with your overall business objectives. This bespoke approach addresses immediate marketing needs and builds a robust foundation for future growth and success.

Our B2B marketing consultants specialize in understanding your industry’s and market’s intricacies, enabling us to identify unique differentiation and competitive advantage opportunities. Through strategic foresight, tactical excellence, and a deep understanding of B2B dynamics, Chameleon Collective’s tailored services help your business meet its current objectives and set new standards of excellence in your industry. This commitment to customization and results-oriented strategies is why businesses seeking to make a significant impact in their market turn to Chameleon Collective.

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