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Brand Positioning Consultant

In this era of rapid change and economic uncertainty, businesses need more than just traditional agency services. They need a partner who can help them transform and grow.

This is where Chameleon Collective’s Brand Positioning Consultant service comes in. Our approach is designed to challenge and transform how businesses win and retain customers, providing practical solutions for growth and retention. Whether you’re a business leader looking for an antidote to the antiquated, ineffective, and overpriced solutions offered by traditional agencies, or a company seeking to address in-house growth and retention issues, our Brand Positioning Consultants are here to help.

At Chameleon Collective, we believe that transformation is the key to business success. Our Brand Positioning Consultants are industry-leading talents, with proven track records at top agencies, consultancies, and Fortune 500 companies. They are high-achieving independent thinkers, skilled in specific verticals, and capable of leading clients towards sustainable solutions. They work without the need for constant oversight, a trait that distinguishes us from our competitors. Our approach is to embed these leaders into your organization, allowing them to seamlessly blend in and focus on your transformation objectives.

As a Brand Positioning Consultant, our role is to guide your business through a transformational time, equipping you with the tools, strategies, and insights needed to achieve lasting success. We work closely with other experts within our collective, drawing on their specific skills and expertise to deliver on your transformational objectives. This could include anything from brand strategy and email marketing to website development and beyond. Our broad bench of experts is ready to provide practical, tactical application of expertise to implement transformation.

At the heart of our service is the belief that our clients’ success is our success. We celebrate when our clients no longer need us – a testament to their success and our impactful interventions. This ethos, along with our unique ability to blend into your organization, sets us apart from traditional agencies and forms the core of our brand strategy.

Our Brand Positioning Consultant service is part of a broader range of services and practices offered by Chameleon Collective. These include Branding, Marketing, Customer Experience, Commerce, and Sales. Across these practices, we lead, deliver, and recruit to drive change and sustain the transformation. Our goal is not just to solve your problem, but to enable your team to manage the solution independently.

At Chameleon Collective, we don’t just transform businesses – we transform logistics, retail, branding, recruiting, marketing, customers, experiences, commerce, results, and products. We are bold, we act with attitude, and we elevate the brand. We are Chameleon Collective – your partner in transformative success.

Experts from
the Collective

Thorsten Rhode

Thorsten Rhode

Global Marketing Director

Tavis Salazar

Tavis Salazar

Partner | Creative Director

Stephane Gringer

Stephane Gringer

Transformation Catalyst

Ryan  Goodwin

Ryan Goodwin

Interim CMO Direct-to-Consumer

Ray Smale

Ray Smale

Interim CMO: Health & Wellness

Miles Williams

Miles Williams

CMO: B2B & Managed Services

Michael Kruse

Michael Kruse

Senior Project Manager

Michael Saint-Aubin

Michael Saint-Aubin

Brand Positioning and Strategy

Through these services, we stand ready to boost your marketing capabilities, foster transformation, and set the stage for success.


Connecting on a deeper level with your audience.

Strategic Brand Awareness

Branding Transformative Approach

Integrating Two Brands with One Name

Narrative Meets Innovation


What is a brand positioning consultant?

A brand positioning consultant is a professional who helps businesses define their unique value proposition and create a strategic plan to differentiate themselves from competitors in the market.

How can a brand positioning consultant help my business?

A brand positioning consultant can help your business by conducting market research, analyzing your target audience, and developing a strong brand identity that resonates with your customers. They can also assist in creating a messaging strategy and implementing marketing tactics to effectively communicate your brand’s value to the market.

What makes Chameleon Collective different from traditional agencies?

Unlike traditional agencies that focus on awards or appearances, Chameleon Collective is dedicated to providing practical solutions for growth and retention. We prioritize meaningful and lasting success for our clients, rather than just innovative business models.

Why should I choose Chameleon Collective over other agencies or consultancies?

Chameleon Collective stands out from other agencies and consultancies by offering a team of high-achieving independent thinkers, each specialized in specific verticals. Our focus is on delivering sustainable solutions and measurable results, unlike the reputation of overpriced, ineffective, or poor-quality solutions often associated with traditional agencies.

What kind of businesses can benefit from working with Chameleon Collective?

Any business looking for growth or retention solutions they can’t address in-house can benefit from working with Chameleon Collective. Whether you are a small startup or an established company, we have the expertise and experience to help you overcome challenges and achieve meaningful success.

How does Chameleon Collective challenge and transform how businesses win and retain customers?

Chameleon Collective challenges and transforms how businesses win and retain customers by providing expert leaders who convert challenges into sustainable solutions. Our team leverages their specialized knowledge and experience to develop strategies and tactics that effectively attract and retain customers, ultimately driving business growth.

What can I expect from working with a brand positioning consultant?

Working with a brand positioning consultant, such as Chameleon Collective, you can expect a collaborative approach to define and refine your brand’s positioning. They will conduct research, analyze market trends, and work closely with you to develop a comprehensive brand strategy. They will also help you implement and measure the success of your brand positioning efforts.

How long does it take to see results from brand positioning efforts?

The timeline for seeing results from brand positioning efforts can vary depending on various factors, such as the industry, target market, and the extent of changes needed. It is important to remember that brand positioning is a long-term strategy, and while some improvements can be seen relatively quickly, it may take several months or even years to fully establish and measure the impact of your brand positioning efforts.

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Let’s talk about how we can transform your business together.

Our Approach

Our Practices